Campaign India Team
Dec 27, 2023

Rapid fire with Symphony's Anuj Arora

Our year-ender this time around places the fraternity on the 'hot seat' to answer questions about the year gone by and their expectations from 2024

Rapid fire with Symphony's Anuj Arora

Campaign India's year-ender series continues with Anuj Arora, global chief marketing officer, Symphony.


This year we're reaching out to the advertising, media and marketing communities, and asking them to give quick, crisp answers to a set of questions intended to highlight the highs and lows of the year gone by, and their take on technology advancements.


Here's Arora's take on it:


Data or gut: Data.


AI a boon or bane: Boon. 


A gift you want from Santa: The ability tunderstand multiple languages.


One piece of professional advice you would give to your past self at the beginning of 2023:

Have more patience.


The most valuable lesson you learned from a marketing failure this year: Listen more to the first instinct.


If your resolution had a tagline for 2024, what would it be? 'Apna time aayega' 


Also read:


Rapid fire with Sony's Neville Bastawalla


Rapid fire with FCB's Rohan Mehta


Rapid fire with Ogilvy's Kainaz Karmakar


Rapid fire with Harmeet Singh


Rapid fire with Zee's Mona Jain


Rapid fire with Devaiah Bopanna


Rapid fire with Saurabh Srivastava


Rapid fire with Titus Upputuru


Rapid fire with Nisha Narayanan


Rapid fire with GQ's Che Kurrien


Rapid fire with Sanjeev Jasani


Rapid fire with DDB Mudra's Rahul Mathew


Rapid fire with Kranti Gada


Rapid fire with Gautam Reghunath


Rapid fire with Ikea's Anna Ohlin


Rapid fire with Narayan Devanathan


Rapid fire with Atul Sharma


Rapid fire with Sambit Mohanty


Campaign India

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