Campaign India Team
Dec 27, 2023

Rapid fire with Symphony's Anuj Arora

Our year-ender this time around places the fraternity on the 'hot seat' to answer questions about the year gone by and their expectations from 2024

Rapid fire with Symphony's Anuj Arora

Campaign India's year-ender series continues with Anuj Arora, global chief marketing officer, Symphony.

 

This year we're reaching out to the advertising, media and marketing communities, and asking them to give quick, crisp answers to a set of questions intended to highlight the highs and lows of the year gone by, and their take on technology advancements.

 

Here's Arora's take on it:

 

Data or gut: Data.

 

AI a boon or bane: Boon. 

 

A gift you want from Santa: The ability tunderstand multiple languages.

 

One piece of professional advice you would give to your past self at the beginning of 2023:

Have more patience.

 

The most valuable lesson you learned from a marketing failure this year: Listen more to the first instinct.

 

If your resolution had a tagline for 2024, what would it be? 'Apna time aayega' 
 

 

Also read:

 

Rapid fire with Sony's Neville Bastawalla

 

Rapid fire with FCB's Rohan Mehta

 

Rapid fire with Ogilvy's Kainaz Karmakar

 

Rapid fire with Harmeet Singh

 

Rapid fire with Zee's Mona Jain

 

Rapid fire with Devaiah Bopanna

 

Rapid fire with Saurabh Srivastava

 

Rapid fire with Titus Upputuru

 

Rapid fire with Nisha Narayanan

 

Rapid fire with GQ's Che Kurrien

 

Rapid fire with Sanjeev Jasani

 

Rapid fire with DDB Mudra's Rahul Mathew

 

Rapid fire with Kranti Gada

 

Rapid fire with Gautam Reghunath

 

Rapid fire with Ikea's Anna Ohlin

 

Rapid fire with Narayan Devanathan

 

Rapid fire with Atul Sharma

 

Rapid fire with Sambit Mohanty

 

 
Source:
Campaign India

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