Agencies

The film uses real stories to highlight how timely educational support helped students rebuild their futures after the pandemic.

The digital campaign uses women’s cricket to highlight sisterhood, positioning the skincare brand as a long-term ally to collective ambition.

Her remit includes elevating brand visibility, sharpening the company’s value proposition and showcasing its advanced AI capabilities.

Joining WPP in 2013 as GroupM’s South Asia CEO, he had taken this role in 2017.

The new e-learning programme addresses ethical design as a compliance and trust-building priority for digital marketing teams.

It reframes health resolutions through a digital-first campaign focused on habits, consistency and realistic wellness cues.

The integrated campaign aligns financial services with ambition, using cricket and real-life stories to reflect India’s evolving aspirations.

The spice brand uses music-led storytelling to reinforce cultural relevance and everyday usage of Eastern Chicken Masala in Kerala kitchens.

The agency’s experience in building scalable, always-on digital ecosystems for large consumer brands played a key role in it securing the mandate.

The campaign transposes cheese as an everyday, on-the-go snack rather than a cooking accompaniment.

Introducing the actor as the brand's fact, the campaign positions natural diamond jewellery as an expression of individuality and everyday self-expression.

Collective Creative Labs has executed a travel-led campaign for Oppo that reflects changing approaches to production in lifestyle advertising.

As president for India, he will strengthen its leadership across communications and advisory services.

The campaign reinterprets the bridal trousseau as an expression of continuity, selfhood and evolving modern womanhood.

He will lead growth, marketing and consumer engagement initiatives across its platforms.

According to a BCG report, 64% of Indians turn to the conversational technology for purchase decisions.

The AI-led offering is designed to help users navigate health information with greater clarity and confidence.

Cinépolis India has entered cinema advertising through a nationwide digital screen rollout, appointing 'It’s Spotlight' to manage and commercialise the inventory.

As AI adoption accelerates, there is a new balance emerging between acceleration and deceleration, where people crave both the hyper-real and the handmade.

The campaign highlights relationships, cultural familiarity and the values that connect communities in Tamil Nadu.

It explores contrast, connection and shared identity through timepieces.

CoinDCX has introduced a new campaign to address perceptions around women and finance, drawing on platform data to highlight changing investment behaviours.

With this launch, the agency is advancing its shift towards a connected, intelligence-led operating model across data, creativity and media.

The Publicis Groupe’s communication division replaces EssenceMediacom for the consolidated media mandate after a multi-agency pitch.

The film highlights women’s cricket through energy, music and shared celebration.

Rather than focusing on technical claims alone, the communication blends emotional storytelling with functional reassurance.

Following Omnicom’s acquisition of IPG, Omni is now also powered by assets originally under the latter.

Set to roll out this spring, the global LLM unifies the world’s most advanced AI models into one secure portal.

It marks Tata Capital’s fourth consecutive year of association with the tournament, as it continues supporting the growth of women’s cricket in India.

Wavemaker to drive integrated media and commerce excellence for Reckitt’s portfolio

The new tourism campaign positions the state around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.

The new television commercial positions the TVS NTORQ 150 around performance-led riding and racetrack-inspired everyday mobility.

In its final year, FCB earned a third consecutive Agency Network of the Year honor, with FCB New York named Global Agency of the Year.

Hub launches with four 'Super Agents'.

While analytics continued to be the fastest-growing segment, custom market research grew 8%, showcasing an appetite for specialised services.

The digital film highlights festive traditions and the role of refreshed interiors in family celebrations.

After over 30 years in agency leadership roles, he has stepped away from the media industry to pursue personal interests.

The hyperlocal on-ground initiative uses Tamil humour on 'No Parking' signs to address everyday parking challenges.

Universal Music India acquired a 30% stake in Excel Entertainment at a valuation of INR 2,400 crore, forming a long-term music, film and digital content partnership.

The music-led campaign film is aimed at building a unified team identity and strengthening fan engagement.

The digital campaign reframes everyday disagreements through humour and brand-led cultural commentary.

Campaign India has wrapped its coverage for 2025 with a new look and fresh premium content awaiting in the new year.

With the new mandate, Khedkar will be responsible for leading Leo’s Mumbai operations, including business performance, talent development and client servicing.

The shift in brand positioning reflects evolving views of success among younger consumers.

The brand rolled out the new year campaign encouraging consumers to commit to organic, pesticide-free food through informed and transparent choices.

The campaign focuses on authenticity and personal identity, featuring stories from the two personalities.

Khimji Jewellers has strengthened its leadership team with the appointment of Rajat Verma as chief marketing officer.

The agency delivered a fully integrated experiential and broadcast-ready execution for the IPL Auction 2026 in Abu Dhabi.

The appointment brings together a strategic communications agency and a creative studio led by filmmaker Goldie Behl.

Hogarth India partners with Dove to create the platform exploring strength through lived experiences and resilience.