News
Jaguar Land Rover axes chief creative officer
Sources tell Autocar and Autocar India that designer Gerry McGovern was asked to leave the firm this week.
Global adspend to hit $1 trillion in 2026 as APAC leads charge
TOP OF THE CHARTS: Global ad spend will smash the $1 trillion mark for the first time in 2026, with APAC leading at 5.4% growth amid an algorithmic revolution, according to Dentsu's latest forecast.
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Nova Dairy’s winter initiative promotes daily ghee consumption
The winter-focused campaign encourages households to adopt a simple nutritional habit aimed at seasonal wellbeing.
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Nick Jonas and Priyanka Chopra Jonas unveil India’s #TheBeyondType campaign
The brand's first India-focused awareness campaign addresses stigma around type 1 diabetes.
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John Wren on how Omnicom ‘will succeed’: more collaboration, new bonuses, big job cuts
CEO speaks about dramatic post-IPG restructure. “I am not foolish enough to work 14 hours a day for a dollar,” he tells Campaign, after giving up salary in favour of stock.
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The Ordinary and Zepto bring rapid skincare delivery to Mumbai
The Ordinary has partnered with Zepto to offer rapid access to its skincare range, supported by a Mumbai-wide outdoor campaign.
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StayVista debuts Gram’s, a neo-vintage lifestyle hotel concept
StayVista has introduced Gram’s, a design-led lifestyle hotel concept built around nostalgia, community and contemporary travel preferences.
Adani seeks single agency for INR 600-crore media overhaul
The conglomerate has issued a RFP demanding high-scale credentials as it shifts to a digital-heavy, ROI-led model with expanded influencer activity.
The INR 12-lakh crore opportunity brands are missing
To a large extent, the differently abled community remains invisible to marketers. But some brands are trying to change that through smarter advertising and inclusive design.
The feed is full, but we’re all starving
Why brands must stop performing for algorithms and start speaking to humans again
HDFC Securities and Nitesh Tiwari built a cinematic counter to India’s fraud economy
Its ‘Scam 2025’ campaign leans on entertainment-led storytelling to decode digital fraud, signalling a shift in how brands approach financial literacy.
IPG global comms head Tom Cunningham out following Omnicom restructuring
Omnicom chief communications officer Joanne Trout will continue to oversee the combined company’s internal and external communications strategy.
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Omnicom Health hasn’t reorganised its ad agencies yet
Dozens of smaller shops are still awaiting their fates.
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Green Gold TV launches to expand FAST entertainment in India
The Green Gold TV is a FAST channel aimed at widening access to its kids and family catalogue across connected TV platforms.
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Mobilise opens Dubai office to expand regional B2B capabilities
The new office will function as a coordination point for clients seeking a single global partner that can combine regional understanding with international standards of craft.
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Sting Energy partners with Mercedes-AMG Petronas F1 team in global deal
The announcement was made through a digital film in which the team’s F1 car delivered the message without commentary or studio production.
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Loca Loka launches first India brand film ‘100 or Nothing’
The one-minute film focuses on the brand’s founding principles of 100% agave, 100% craftsmanship and 100% authenticity.
Apple’s campus film redefines ‘normal’ with style
A vibrant campus musical shows disabled students using Apple tools as just that — tools, not trophies.
Shriram Life launches AI-created campaign featuring Rahul Dravid
The AI-generated multilingual campaign promotes its flexible term plan, Flexi Shield.
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Mondelez introduces Lotus Biscoff to India with integrated campaign
The company hosted an immersive event designed as a sensorial environment, featuring large-scale installations, tasting zones inspired by Indian tea and coffee rituals, and creator-led spaces.
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