Campaign India's year-ender series continues with Kainaz Karmakar, chief creative officer, Ogilvy.
This year, we're reaching out to the advertising, media and marketing communities, and asking them to give quick, crisp answers to a set of questions intended to highlight the highs and lows of the year gone by, and their take on technology advancements.
Here's Karmakar's take on it:
Data or gut: Both
AI - a boon or bane: Both
A gift you want from Santa: A very high metabolism to burn all the sugar I consume.
One piece of professional advice you would give to your past self at the beginning of 2023: Have more fun at work.
The most valuable lesson you learned from a professional failure this year: You can’t control everything.
If your New Year's resolution for 2024 had a tagline, what would it be? Write more.
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