Technology

Dentsu bucked overall decline, experiencing marginal increase.

Tie-up is intended to create better measurement and audience integration, without compromising privacy.

For the first time, India’s Budget puts imagination on the balance sheet—giving the Orange Economy a seat at the table. The industry reacts.

The network claims it will be 'the world’s largest and most advanced content production powerhouse'.

Davos Diaries: At World Economic Forum, Microsoft CEO Satya Nadella reframed the AI debate, arguing that adoption, energy economics and outcomes, not hype, will decide its economic credibility.

Ghose is Anthropic’s first leadership hire in India.

The campaign addresses common perceptions that frozen food is the ‘opposite of fresh’ or suitable only for emergencies, and that air fryers are limited-use appliances.

The campaign uses creator-led storytelling to position Yas Island Abu Dhabi as a personalised travel destination for India’s Gen Z audiences.

The eighth edition blends community running with preventive healthcare messaging and long-term brand-led engagement.

He will work closely with the company’s leadership to shape strategic direction, particularly around partnerships, growth metrics and long-term value creation.

The spice brand uses music-led storytelling to reinforce cultural relevance and everyday usage of Eastern Chicken Masala in Kerala kitchens.

The new e-learning programme addresses ethical design as a compliance and trust-building priority for digital marketing teams.

The integrated campaign aligns financial services with ambition, using cricket and real-life stories to reflect India’s evolving aspirations.

With this launch, it expands its AI portfolio with a conversational platform aimed at structured, performance-led brand engagement.

With this launch, the agency is advancing its shift towards a connected, intelligence-led operating model across data, creativity and media.

The AI-led offering is designed to help users navigate health information with greater clarity and confidence.

Five FM stations collaborated on the simulcast to support awareness around Dharavi’s human-centric redevelopment.

The new tourism campaign positions the state around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.

Hub launches with four 'Super Agents'.

The Machine, powered by AI agents, brings disconnected workflows together into one unified system. Stagwell will be offering demos at CES.