Advertising, Marketing, Media, Digital, PR News & more

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Sofa story sparkles in Fevicol's diamond jubilee commercial

Watch the film conceptualised by Ogilvy here

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Paytm bags Indian cricket title sponsorship rights for ...

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Madison Media launches Datask

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Kia Seltos gets a soft landing with Tiger Shroff

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Weekend Watch Radhika Apte talks about facing her fears ...

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Sofa story sparkles in Fevicol's diamond jubilee commercial

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The Work

1 day ago

Campaign India Team

Sofa story sparkles in Fevicol's diamond jubilee commercial

Watch the film conceptualised by Ogilvy here

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Paytm bags Indian cricket title sponsorship rights for INR 326.8 crore

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Marketing

1 day ago

Campaign India Team

Paytm bags Indian cricket title sponsorship rights ...

Paytm will be the title sponsor of all domestic series amd events organised, managed and administered by BCCI and played in India from Sep 2019 to March 2023

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Media

1 day ago

Campaign India Team

Madison Media launches Datask

Datask will help brands understand information about customer demographics and psychographics, including what draws customers in and persuades them to make purchases by bringing all the data together on one single platform

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Kia Seltos gets a soft landing with Tiger Shroff

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The Work

1 day ago

Campaign India Team

Kia Seltos gets a soft landing with Tiger Shroff

Watch Tiger Shroff launch the Kia Seltos in the commercial here

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Weekend Watch Radhika Apte talks about facing her fears head-on

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The Work

2 days ago

Campaign India Team

Weekend Watch Radhika Apte talks about facing her ...

Watch the films that give you an insight into the lives of Ayushmann Khurrana and Radhika Apte

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Opinion

1 day ago

Vineet Sodhani

Opinion: Getting under the pitch surface - Part one

This two-part series, highlights the crucial elements that a client and an agency should keep in mind. This first part of this is dedicated to the client:

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4 red flags that indicate your agency model needs urgent fixing

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Advertising

2 days ago

Oliver McAteer

4 red flags that indicate your agency model needs ...

Seeing one or more of these patterns? Then it's time to call in the fixers.

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Marketing

1 day ago

Campaign India Team

Weekend Wrap: 23 August

In the news: Amazon, JK Super Cement, Garnier, Lodestar UM

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Fixing programmatic: 'We’re doing the hard stuff now'

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Digital

1 day ago

Robert Sawatzky

Fixing programmatic: 'We’re doing the hard stuff now'

MediaMath CEO Joe Zawadzki explains why a fully accountable, addressable digital supply chain still eludes advertisers, requiring builders focused on end goals, not exit strategies.

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Oreo pulls off creepy stunt by selling biscuits licked by Lewis Capaldi

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Advertising

2 days ago

Campaign India Team

Oreo pulls off creepy stunt by selling biscuits ...

Oreos pulled apart, licked and reassembled by singer are being sold in charity auction.

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DDB's Wendy Clark in conversation with Campaign India

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4 days ago

Prasad Sangameshwaran

DDB's Wendy Clark in conversation with Campaign India

DDB's global CEO: "I know what it feels like to be passed over for an opportunity."

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Flipkart tilts the script as Munnaboy becomes a CA

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The Work

3 days ago

Campaign India Team

Flipkart tilts the script as Munnaboy becomes a CA

Watch the film conceptualised by Tilt Brand Solutions here

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Advertising

3 days ago

Campaign India Team

Ogilvy Mumbai bags the "Campaign for Good" award

Winners to be felicitated at the IndIAA Awards on August 26

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New York Festivals 2019 announces live judging sessions

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Awards

2 days ago

Campaign India Team

New York Festivals 2019 announces live judging sessions

Sessions slated for India, Australia, Brazil, Germany, Mexico, Dubai, United Kingdom and USA. The India session will be hosted by Medulla Communications