Blog: Janxiety? How brands can profit from it
Janxiety is a good trigger that marketers could leverage. This unique offer ends ...
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Opinion
16 hours ago
Blog: Janxiety? How brands can profit from it
Janxiety is a good trigger that marketers could leverage. This unique offer ends in a week, unless you are ready to wait for one entire year.
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Advertising
19 hours ago
Raj Halve passes away
The former advertising and marketing professional passed away on 22 January
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Advertising
2 hours ago
Adfest 2019: Prasoon Joshi among jury presidents
Joshi will head the audio and film juries
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Advertising
21 hours ago
Mind Your Language launches a service to reproduce ...
Called Southify, the service pushes translation by seasoned vernacular copywriters and not translators
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Advertising
2 hours ago
Nissin pulls Naomi Osaka campaign after ‘whitening’ outcry
Company denies deliberate action, and vows to be more attuned to diversity issues.
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Opinion
1 day ago
Opinion: 9 digital marketing trends that will shape ...
Here are nine of the most important trends to watch out in this year
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Digital
22 hours ago
British Council calls for 'creative ideas to unite ...
Competition is open for Indian and UK citizens
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Digital
1 day ago
Google to bring political ad spends on digital ...
The India political ads transparency report will go live in March
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Digital
1 day ago
Google to bring political ad spends on digital ...
The India political ads transparency report will go live in March
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Digital
1 day ago
Unmetric Engagement Meter: Twitter top 20 (11-20 ...
Posts from State Bank of India, Dell, Big Bazaar and more...
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Marketing
1 day ago
Arvind RP is McDonald's West and South India's ...
Joins from Kaya where he led marketing and analytics
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Advertising
1 day ago
Global new-business revenue increases by 7.5 per cent
Publicis Groupe and WPP led the charge in 2018.
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Opinion
2 days ago
Blog: Asrani... who? Is nostalgia such a smart idea?
The commercial featuring Asrani is a bit of nostalgia, a bit of curiosity. But the core of the issue is, why him?
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Media
2 days ago
GroupM's Lakshmi Narasimhan quits
The chief growth officer is currently serving his notice period
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PR
2 days ago
India as a country brand; win-some, lose-some: 2019 ...
The 2019 edition of the Edelman Trust Barometer is out. How does India compare with the rest of the world? Some key findings
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Opinion
Nov 30, 2018
Tribute: Not just a memorial service, it was a theatre of pure love
'Omnipresence is real, and I am a witness. I came. I saw. I was born again', says the author
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Advertising
Nov 30, 2018
Picture Gallery: Remembering Alyque
View images from the memorial service held for Alyque Padamsee in Mumbai on 29 November.
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Marketing
Jul 23, 2018
India's top 100 brands for 2018
Consumer electronics and shopping brands dominate India's top 10, with other brand moves indicating Indians aren't prioritising health yet to the extent some headlines might suggest.
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Marketing
Jul 23, 2018
India's top local brands
In-country experts weigh in on the success of local Indian brands like Tata, Patanjali and Flipkart.
The Work
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The Work
1 day ago
Drive out the mundane lifestyle with the Jeep Compass
Watch the film conceptualised by Leo Burnett India here
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The Work
2 days ago
Bajaj Auto pushes global presence, positions itself as 'world's favourite Indian'
Watch the film conceptualised by Leo Burnett India
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The Work
3 days ago
Aditya Birla Capital pushes importance of health with 'game of choices'
Watch the film conceptualised by Taproot Dentsu
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The Work
Jan 18, 2019
Weekend Watch: Uri's surgical strike on torrents
Watch the campaign conceptualised by Dentsu Webchutney here
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The Work
Jan 17, 2019
Scripbox pushes tax saving schemes through four 'taxing situations'
Watch the films conceptualised by Tilt Brand Solutions here
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The Work
Jan 16, 2019
Gillette takes aim at toxic masculinity in new campaign
P&G grooming brand calls on men to up their game in new film from Grey New York.
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The Work
Jan 15, 2019
Vodafone looks to make conversations around network engineers redundant
Watch the film conceptualised by Ogilvy here
Videos
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Galleries
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PARTNER CONTENT
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PROMOTED
Dec 13, 2018
A hungry heart – the secret behind Equinox’s success
Six directors and four producers at Equinox discuss the year gone by and what’s in store in 2019
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PROMOTED
Dec 11, 2018
Insights from Oath’s Masterclass on ‘Evolving ...
Oath recently conducted a session on ‘Evolving Programmatic: What every marketer needs to know’ at ad:tech Mumbai. Insights and a wrap from this Masterclass.
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PROMOTED
Nov 14, 2018
Partner Content: Celebrate Diwali your own way with ...
Citi encourages consumers to share their unique experiences this Diwali
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PROMOTED
Nov 12, 2018
Partner Content: OPPO brightens the festive season ...
Partners with Smile Foundation and donates INR 10 lakh to provide support for underprivileged children’s health
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