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Blog: Janxiety? How brands can profit from it

Janxiety is a good trigger that marketers could leverage. This unique offer ends ...

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Raj Halve passes away

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Koshy George joins Marico as CMO

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Adfest 2019: Prasoon Joshi among jury presidents

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Mind Your Language launches a service to reproduce ...

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Blog: Janxiety? How brands can profit from it
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16 hours ago

Blog: Janxiety? How brands can profit from it

Janxiety is a good trigger that marketers could leverage. This unique offer ends in a week, unless you are ready to wait for one entire year.

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Raj Halve passes away
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19 hours ago

Raj Halve passes away

The former advertising and marketing professional passed away on 22 January

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Koshy George joins Marico as CMO
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Adfest 2019: Prasoon Joshi among jury presidents
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2 hours ago

Adfest 2019: Prasoon Joshi among jury presidents

Joshi will head the audio and film juries

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Mind Your Language launches a service to reproduce national TVCs for South India
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21 hours ago

Mind Your Language launches a service to reproduce ...

Called Southify, the service pushes translation by seasoned vernacular copywriters and not translators

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Nissin pulls Naomi Osaka campaign after ‘whitening’ outcry
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2 hours ago

Nissin pulls Naomi Osaka campaign after ‘whitening’ outcry

Company denies deliberate action, and vows to be more attuned to diversity issues.

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Opinion: 9 digital marketing trends that will shape 2019
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1 day ago

Opinion: 9 digital marketing trends that will shape ...

Here are nine of the most important trends to watch out in this year

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British Council calls for 'creative ideas to unite the world'
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22 hours ago

British Council calls for 'creative ideas to unite ...

Competition is open for Indian and UK citizens

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Google to bring political ad spends on digital under the public gaze
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1 day ago

Google to bring political ad spends on digital ...

The India political ads transparency report will go live in March

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Google to bring political ad spends on digital under the public gaze
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1 day ago

Google to bring political ad spends on digital ...

The India political ads transparency report will go live in March

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Unmetric Engagement Meter: Twitter top 20 (11-20 January)
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1 day ago

Unmetric Engagement Meter: Twitter top 20 (11-20 ...

Posts from State Bank of India, Dell, Big Bazaar and more...

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Arvind RP is McDonald's West and South India's director for marketing and communications
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1 day ago

Arvind RP is McDonald's West and South India's ...

Joins from Kaya where he led marketing and analytics

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Global new-business revenue increases by 7.5 per cent
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1 day ago

Global new-business revenue increases by 7.5 per cent

Publicis Groupe and WPP led the charge in 2018.

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Blog: Asrani... who? Is nostalgia such a smart idea?
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2 days ago

Blog: Asrani... who? Is nostalgia such a smart idea?

The commercial featuring Asrani is a bit of nostalgia, a bit of curiosity. But the core of the issue is, why him?

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GroupM's Lakshmi Narasimhan quits
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2 days ago

GroupM's Lakshmi Narasimhan quits

The chief growth officer is currently serving his notice period

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India as a country brand; win-some, lose-some: 2019 Edelman Trust Barometer
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2 days ago

India as a country brand; win-some, lose-some: 2019 ...

The 2019 edition of the Edelman Trust Barometer is out. How does India compare with the rest of the world? Some key findings

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Tribute: Not just a memorial service, it was a theatre of pure love
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Nov 30, 2018

Tribute: Not just a memorial service, it was a theatre of pure love

'Omnipresence is real, and I am a witness. I came. I saw. I was born again', says the author

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Picture Gallery: Remembering Alyque
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Nov 30, 2018

Picture Gallery: Remembering Alyque

View images from the memorial service held for Alyque Padamsee in Mumbai on 29 November.

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India's top 100 brands for 2018
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Jul 23, 2018

India's top 100 brands for 2018

Consumer electronics and shopping brands dominate India's top 10, with other brand moves indicating Indians aren't prioritising health yet to the extent some headlines might suggest.

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India's top local brands
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Jul 23, 2018

India's top local brands

In-country experts weigh in on the success of local Indian brands like Tata, Patanjali and Flipkart.

The Work

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Drive out the mundane lifestyle with the Jeep Compass
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1 day ago

Drive out the mundane lifestyle with the Jeep Compass

Watch the film conceptualised by Leo Burnett India here

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Bajaj Auto pushes global presence, positions itself as 'world's favourite Indian'
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Aditya Birla Capital pushes importance of health with 'game of choices'
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3 days ago

Aditya Birla Capital pushes importance of health with 'game of choices'

Watch the film conceptualised by Taproot Dentsu

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Weekend Watch: Uri's surgical strike on torrents
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Jan 18, 2019

Weekend Watch: Uri's surgical strike on torrents

Watch the campaign conceptualised by Dentsu Webchutney here

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Scripbox pushes tax saving schemes through four 'taxing situations'
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Jan 17, 2019

Scripbox pushes tax saving schemes through four 'taxing situations'

Watch the films conceptualised by Tilt Brand Solutions here

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Gillette takes aim at toxic masculinity in new campaign
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Jan 16, 2019

Gillette takes aim at toxic masculinity in new campaign

P&G grooming brand calls on men to up their game in new film from Grey New York.

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Vodafone looks to make conversations around network engineers redundant
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Jan 15, 2019

Vodafone looks to make conversations around network engineers redundant

Watch the film conceptualised by Ogilvy here

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