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For Ashish Bhasin, the sequel becomes bigger than the first part

The career trajectory of Ashish Bhasin, the newly appointed CEO of DAN APAC, ...

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Pepsi takes its 'swag' to Bollywood, gets Sonam Kapoor ...

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Spikes Asia 2019: 'See It Be It' finalists announced

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Time for a reboot at GroupM, again?

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Blog: What’s your ‘story’?

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For Ashish Bhasin, the sequel becomes bigger than the first part
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4 days ago

For Ashish Bhasin, the sequel becomes bigger than the first part

The career trajectory of Ashish Bhasin, the newly appointed CEO of DAN APAC, shows that it's possible to have a longer and more impactful second innings in advertising

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Pepsi takes its 'swag' to Bollywood, gets Sonam Kapoor and Dulquer Salmaan to shake a leg in The Zoya Factor
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2 days ago

Pepsi takes its 'swag' to Bollywood, gets Sonam ...

Watch the song conceptualised by Wunderman Thompson here

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Spikes Asia 2019: 'See It Be It' finalists announced
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2 days ago

Spikes Asia 2019: 'See It Be It' finalists announced

On the 10-member list is Ogilvy's Priyanka Joshi

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Time for a reboot at GroupM, again?
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2 days ago

Time for a reboot at GroupM, again?

The business has struggled to articulate its purpose in a changed market or even why it needs to exist as a brand.

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Blog: What’s your ‘story’?
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3 days ago

Blog: What’s your ‘story’?

You don’t always need the elusive big-budget TVC to narrate such stories. Why not a five-minute radio spot at the same budget of front page ads to tell a story of a guy whose life changed with a new hearing aid?

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Nicotex motivates smokers who are looking to quit with 'we believe you can'
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3 days ago

Nicotex motivates smokers who are looking to quit with 'we believe you can'

Watch the film conceptualised by Spring Marketing Capital here

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Dentsu India to handle Kokuyo Camlin's creative
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2 days ago

Dentsu India to handle Kokuyo Camlin's creative

Account won post a multi-agency pitch

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Weekend Laugh: Producer's Diary by Dalbir Singh
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2 days ago

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films presents his weekly sketches for Campaign India

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Weekend Wrap: 13 September
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3 days ago

Weekend Wrap: 13 September

In the news: DCMN, Gatorade, JBL, Litmus Branding, Lotus Herbals, Optima Response, Post Office Studios, The Body Shop

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I was sexually harassed on creative placement at a top London agency
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3 days ago

I was sexually harassed on creative placement at a ...

A creative shares her experience of being harassed and advice for others in the same position.

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BARC's Partho Das Gupta elected as The Advertising Club president
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4 days ago

BARC's Partho Das Gupta elected as The Advertising ...

The new committee was elected unopposed

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Opinion: Don't be a bling brand
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4 days ago

Opinion: Don't be a bling brand

The author talks about what differentiates a great brand from a bling brand.

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FCB Ulka bags Reliance Smart's creative mandate
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3 days ago

FCB Ulka bags Reliance Smart's creative mandate

Account won post a multi-agency pitch

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Kinnect bags Tata Capital's digital creative mandate
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4 days ago

Kinnect bags Tata Capital's digital creative mandate

Account won post a multi-agency pitch

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Spikes Asia 2019: Nike wins 'advertiser of the year'
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4 days ago

Spikes Asia 2019: Nike wins 'advertiser of the year'

The festival of creativity, slated for September 25 through 27 in Singapore, will honour Nike for its creative bravery in APAC. See our collection of the brand's recent work here.

The Work

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Samsung's heart-touching film showcases new lease of life for deafblind girl
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4 days ago

Samsung's heart-touching film showcases new lease of life for deafblind girl

Watch the film conceptualised by Cheil WW India here

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Policybazaar urges working mothers to not give up their dreams
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4 days ago

Policybazaar urges working mothers to not give up their dreams

Watch the film conceptualised by Enormous Brands here

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Royal Enfield celebrates the values of its riders
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Sep 06, 2019

Royal Enfield celebrates the values of its riders

Watch the films conceptualised by Black or White Brand Communications and the brand's in-house team here

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Ritu Kumar gets Radhika Apte to recite 'If' for winter collection
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Sep 05, 2019

Ritu Kumar gets Radhika Apte to recite 'If' for winter collection

Watch the film conceptualised by the brand's in-house team here

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