We aim to instil the message of having a mentor that goes beyond career feedback: ...

The chief marketing officer of Scaler, Rahul Karthikeyan, dives into the creative ...

Cannes Lions 2022: Despite India’s outperformance, ...

Disney Star embraces inclusivity by mixing it up

WPP: Greenpeace is ‘right’ to protest but we will still ...

Dutee Chand and girlfriend wear their Senco Gold & ...

1 day ago

We aim to instil the message of having a mentor that goes beyond career feedback: ...

The chief marketing officer of Scaler, Rahul Karthikeyan, dives into the creative brief, strategy and impact expected from its newly launched campaign

1 day ago

Cannes Lions 2022: Despite India’s outperformance, ...

Creative leaders reflect on why usually-strong markets such as Japan, New Zealand, Australia and Thailand underwhelmed this year

1 day ago

Disney Star embraces inclusivity by mixing it up

Watch the film conceptualised by the in-house team here

16 hours ago

WPP: Greenpeace is ‘right’ to protest but we will ...

CEO Mark Read responds after Greenpeace protested about climate crisis at WPP beach at Cannes Lions

14 hours ago

Dutee Chand and girlfriend wear their Senco Gold & ...

Watch the film conceptualised by Bang On Content here

9 hours ago

Avian WE wins Pepsico India’s PR mandate

Account won post a multi-agency pitch

10 hours ago

Dollar Missy gets Yami Gautam as brand ambassador

Rolls out a campaign conceptualised by Lowe Lintas to highlight this association

15 hours ago

Opinion: How technology has changed the marketing ...

The author states why marketing communications must be personalised, based on customers’ values and needs, rather than demographics like age and gender

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FanCode gets Ravi Shastri as first brand ambassador

Shastri to feature in the brand's first TVC ahead of India-West Indies series

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News updates: L’Oréal India brings back Lancôme

A weekly round-up of advertising, media and marketing news

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The CEO of business news, Network18, media and investments, shares insights on the effects of news ratings on the channel, its marketing strategy and more...

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Cannes Lions 2022: The industry should be ashamed ...

After Cannes Lions' attendees applauded as Greenpeace activist Gustav Martner was escorted out of the opening ceremony, it's time for adland to move its creative thinking on climate change upstream

The Work

2 days ago

Gillette shaves education stereotypes to engineer change

Watch the film conceptualised by Grey Group here

2 days ago

Tally Solutions creates a domino effect for MSME pursuits

Watch the film conceptualised by DDB Mudra here

2 days ago

Zippo burns down the bad bridges

Watch the film conceptualised by Ogilvy here

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