PR

Atul Sharma exits after seven years at the helm.

The public sector lender has appointed a Mumbai-based agency after a competitive pitch to manage its corporate communications mandate.

The agency will strengthen the brand's presence across India’s conventional and renewable energy sectors.

Based in Seoul, she will oversee the agency’s business in India, Australia and New Zealand, Indonesia, Malaysia, Singapore and Thailand.

Mirae Asset Sharekhan selects Burson to enhance its brand visibility and support its positioning as a full-service financial solutions provider.

Srinivasan joins Publicis after seven years at BookMyShow.

BankBazaar has selected House of Communication to lead its public relations strategy and strengthen brand visibility across India’s fintech landscape.

The Indian Beverage Association has selected Kaizzen to lead its public relations, advocacy and communication initiatives across India.

OBITUARY: Anthony B.M. Good, OBE, redefined Indo-British business communication through cultural insight and strategy, leaving a legacy that still shapes India’s PR ethos today.

Our weekly roundup of the latest appointments and account wins news from Kia India, Movieverse Studios, iLink Digital, Prohed, Social Panga, Social Donut, Screen Academy, Famous Innovations, Hero Realty, Madison Media Sigma, Blackberry, Adlift, Binge labs, Quruz, Teamology,Ting, BEI, Fairmont and Raffles, Chitra Painters, TBWA, JioStar, Madison Media Plus, Grandeavour Communication, Heyyy, Dentsu, Huella Services, Connect Digital, ITW MEA, and many more.

Our weekly roundup of the latest appointments and account wins news from Bravo & co, Persistent Systems, Veritas PR, Madison Media Omega, DigiRovers, Lowe Lintas, Connect Network, Wondrlab, Alchemist, PepsiCo India, Huella Services, Digistreet, Sterlite Electric, Team Pumpkin, NeoNiche, Collective Artists Network, AdGlobal360, Glance, Wellbeing Nutrition, Realme, Actimedia PR & Digital, WeCraft Studio, Barco, Prasad Film Labs, The Advertising Club Madras, and many more.

Our weekly roundup of the latest appointments and account wins news from Lytus Technologies, Cheil X, AGL, UGRO, Times Talent, Findi, Assurance Intl, Monks India, Adfactors PR, Madison Media Plus, The Script Room, RVCJ, Triooh, Global Music Junction (GMJ), Salt Media, Ogilvy, Manchester United Football Club, Symphonies Life, Prayag India, and many more.

Our weekly roundup of the latest appointments and account wins news from NDTV India, Team Pumpkin, Fixderma, Team Pumpkin, WPP EssenceMediacom, Secret Sauce Communications, PR Pandit, Enrission India Capital, Pico Xpress, SPNI, Prohed, Warner Bros Pictures, Bhanushali Studios Limited (BSL), JOAT Films, Effie LIONS, Confiance Communications, Asia Research & Engagement (ARE), Human Global, Zyod, Fan Mania, GMR Rugby League, iCubesWire, Image Stereo, and many more.

Our weekly roundup of the latest appointments and account wins news from Madchatter Brand Solutions, BombayDC, Omada, Razorpay, DriveX Mobility, Bread Butter Jamm, Collective Artists Network, Altimetrik, Pulp Strategy, Flick TV, Adomantra, Sportzprix, UAX Rafa Nadal University School, Hashtag Orange, PRCAI, Probo, and many more.

Our weekly roundup of the latest appointments and account wins news from Ogilvy Consulting, GMR Group, Narayana College of Health Sciences, Team Pumpkin, KJ Somaiya Institute of Management, Jio Creative Labs, Initiative, OML, TribeVibe, MSys Technologies, Aziro, NAOS India, Fixderma, The Script Room, Eggfirst, Times Music, Hakuhodo India, Sam Bhattacharjee, Brand Raga, and many more.

Our weekly roundup of the latest appointments and account wins news from White Rivers Media (WRM), The Advertising Club of Bangalore, Contentstack, Experience Commerce, Almonds AI, Mobavenue, Duolingo, Glance, Hyundai Motor India, OneNative Studio, Free Press Journal, Client Associates, Pratilipi, Roy Kapur Films, The Mavericks, One Asia Communications, Lintas Live, OLX India, JioStar, Sony Pictures Networks India, Quantbox, Chennai Grand Masters, Jack in the Box Worldwide, Boldfit, Wella Professionals, and many more.

Our weekly roundup of the latest appointments and account wins news from Karnataka Soaps and Detergents Limited, Zydus Wellness, Aman Sharma, Live Times, Grey India, boAt, Banijay Asia, NODWIN Gaming, Kindlife, Tata CLiQ Palette, Practo, La Pink, The Earth Saviours Foundation, Pocket FM, Adtomica, Cashify, PUMA India, Sapphire Media, BIG 92.7 FM, Gargi, Blinkit, Taboola, OTTplay Premium, Zee Media, BPCL, SRV Media, and many more.

Our weekly roundup of the latest appointments and account wins news from Value 360, Havas Play, Punt Creative, Brand Raga, Elephant Design, Mashrise, AU Small Finance Bank, Burson, Glance, Curativity, Moving Brahma, Bureau, Platinum Guild International, Team Pumpkin, ICICI Lombard, Keenai Wealth, Genefied, JSW Steel, IndiaFirst Life, Madison Media Alpha, EndemolShine India, Mediascope, Primex Media Services, and many more.

Our weekly roundup of the latest appointments and account wins news from Lowe Lintas, Chaaipani, Flickfusion Media, Dentsu India, Burson, Centrick, Chai Kreative, Odyssey, SoCheers, AdCounty Media, The Automobile Group, Team Pumpkin, Final Post, Koyal.Ai, Offbeet, DishTV, DropTop Royale, Dentsu Creative Isobar, Artkonnect, Yellow, Axiscades, Kraftshala, Edelman, Global Pay by WSFx, Chhota Bheem, Prime Video, CJ ENM, BPTP, and many more.

Our weekly roundup of the latest appointments and account wins news from KidZania India, Crobstacle, Design Ink. SRV Media, BEI Confluence, Havas Media India, BBDO India, Team Pumpkin, JetSynthesys, HerKey, YouTube, Collective Artists Network, Confiance Communications, Quirk Head, BRANDED, Fundamental, Buzzlab. Ruder Finn India, PR Professionals, Sam & Andy, Sungrow Europe, The Advertising Club, Whoppl, Rediffusion Kolkata, Team Pumpkin, and many more.

Our weekly roundup of the latest appointments and account wins news from Redhill, iCubesWire, Zone Media, ONEDIGITAL, Wit & Chai, Alchemist Marketing & Talent Solutions, Adgebra, Inflexion Group, AI&Beyond, Techmagnate , Truecaller, Amazon India, Dreame Technology, Glad U Came, Dharma Media Consultants, Altair Media, Liqvd Asia, Mythik, DEPT, Hashtag Orange, Cream Centre, SocioClout, The Trade Desk, Orion Digital, Media Care, Sujata Appliances, Ghadi Detergent, Abby Awards, Django, and many more.

Our weekly roundup of the latest appointments and account wins news from On Purpose, Motivator, 22feet Tribal WW, Bodhitree Multimedia, Value 360 Communications, BankersKlub, Strategic Growth Advisors, Adfactors PR, McCann Worldgroup, Zee News, Bombay Design Centre, and many more.

Nearly 78% of India’s Gen Z feel positive about taking responsibility for their own health, finds a global Gen Z study conducted by Burson.

Our weekly roundup of the latest appointments and account wins news from Westin Mumbai, Creativefuel, MissMalini, EVENTFAQS Media, SportzPower, Maxposure, Neutral Digital, SmartWinnr, Tilt Brand Solutions, Rugby Premier League, Jiostar, GMR Sports, Britannia Industries, SoCheers, Eurosport India, S8UL, RVCJ Digital Media, Salt Media, MWG India, Socxo, Vibhu Agarwal Group, Under 25, Frudia, SW Network, Jigsaw Brand Consultants, Weber Shandwick India, PHD India, The Mavericks India, Motorola Mobility India, Snitch, Moksha 360, Kuku FM, Penguin India, and many more.

Our weekly roundup of the latest appointments and account wins news from 82.5 Communications, Cheil SWA, Curry Nation, DDB Tribal, BeanstalkAsia, Grey India, Kaizzen, Sports Studio, Branquila, Hypothesis by OML, IOS Sports and Entertainment, Mavcomm Group, Genuus, Dentsu Creative Isobar, PivotRoots, Tilt Brand Solutions, Medicaps University, Ampverse Pulse, and many more.

Our weekly roundup of the latest appointments and account wins news from WPP India, BIG Media, SEC Newgate, Ampverse Pulse, V Creations, Buzzlab, SRV Media, Madison Media, Vserve, Times Internet, PHD, Warner Music India, Delhivery, FCB Kinnect, Wit & Chai, One Life Studios, Response India, Edelman, Sekel Tech, Razorpay, Hindalco Industries, Madison Media Infinity, and many more.

Our weekly roundup of the latest appointments and account wins news from Bumble, Authentic Brands Group , Brandwidth Mediaè, ElleQuinn, PR Pundit Havas Red, Brand Concepts, MediaTek, Adgcraft, Kolkata Knight Riders, CleverTap, Hindustan Coca-Cola Beverages, Grapes Worldwide, The PR Stop, The Trade Desk, Gamerji, MagicCircle, Times Music, HiveMinds, Hashtag Orange, BBH India, JioStar, Salt Brand Solutions, Montreux Festival 2025, Trailytics, Gucci, and many more.

Our weekly roundup of the latest appointments and account wins news from Havas India, Ather Energy Limited, Lubi Industries, Webenza, PR Pundit Havas Red, FCB Kinnect, Value 360 Communications, PhysicsWallah (PW), PHD India, Firstpost, ABND, Bay Owl Studios, Impact Communications, Poker Dangal, Amarnath Securities, SW Network, FCB Group India, 80dB Communications, and many more.

Our weekly roundup of the latest appointments and account wins news from 1702 Digital, Communicate India, Mad Influence, NP Digital, Bandhan Life Insurance, AAO NXT, CereOne Media, Social Panga, PR Professionals, HOWL Digital, DotMe, 0101.Today, JioStar, My11Circle, FCB India, Tips Music, The Communication Council, VML, 1702 Digital, Big Bang Social, Poppy Seed Communication, Reflection Advertising DMCC, HiveMinds, SoCheers, Schbang, and many more.

Our weekly roundup of the latest appointments and account wins news from MagicCircle Communications, Upload Digital, Adgebra, Crayons Advertising, 1 Play Group, Titan, Initium, Rose Audio Visuals, Hashtag Orange, Sam & Andy, Firebolt, Zouk, PR Professionals, NP Digital India, Brand Talkeez, and many more.

There was a sense of guarded optimism in the air at the latest World Economic Forum. But CEOs want their CCOs to step up and deliver on their greater accountability.

90% of corporate communicators see the value shifting to business impact over media exposures, leading to PR budgets growing to 15.7% of marketing spends.

Our weekly roundup of the latest appointments and account wins from Zee Media, Progility Technologies, Tonic Worldwide, LEAPX AI, Enormous, Madison Turnt, DoubleTree Goa, hBits, Experience Commerce, Criteo, Django, OktoBuzz, Go Zero, ADA partners , Cinépolis, Cielo Ecom and many more.

Our weekly roundup of the latest appointments and account wins from Endemol Shine India, Firstsource’s, The Hindu business, Crisil’s, UTI Pension Fund, JonoJug Communications, Trailytics, KidZania, SW Network, ThinkROI, Zee5, BrandPulse, Sony Pictures Network, Live Your City, FCB Interface, Airbnb, SGA Crafts, RepIndia, Snap Inc, Paras Corporation, ITW Playworx, Kaizzen PR, Maddock Films, Havas Media Network and many more.

Our weekly roundup of the latest appointments and account wins from Xiaomi, Redmatter, Confiance Communications, JioStar, Foundit, McCann, Trailytics, Redmatter, WPP and many more.

Our weekly roundup of the latest appointments and account wins from Carpediem Communique, Hive Minds, India Today, Cantabil Retail, Sun Nxt, Lenovo, HP India, Uber, Wipro, PivotRoots, NielsenIQ India, and many more.

Our weekly roundup of the latest appointments and account wins from Zepto, Lowe Lintas, Godrej, Concept PR, NOFILTER, ZeroFifty Mediaworks, Cumulus, Confiance Communications, Hero Realty, 82.5 Communications, ID Fresh, and many more.

Our weekly roundup of the latest appointments and account wins from Hashtag Orange, SGA PR, Ants Digital, Westin Mumbai Powai Lake, Mount Litera Zee School, Quess Corp, Isprava Group, Ad County, Not Funny, Brand Concepts Limited, PVR Inox, HT Media Group, The Logical Indian, Indian Craft Brewery, 82.5 Communications, Not Funny: Funcho’s, DreamSetGo, Virgin Music,Honasa, Adgcraft, Zee5, Zee Learn, PVR INOX and many more.

Our weekly roundup of the latest appointments and account wins from Max Level, Mediascope, News18 Studios, Advertising Club Madras, Axis Bank, Grey India, Vigor Media Worldwide, GRM Overseas, Infectious Advertising, AdLift, Tata Consumer, Mediascope, Eastman Auto & Power, Adobe, Posterscope India and many more.

Our weekly roundup of the latest appointments and account wins from FCB Interface, Innocean India, C Com Digital, Hisense India, AdLift, Nasher Miles, Times Music, FCB Interface, DViO, Galleri5, NDTV Brand Studio, Good Glamm Group, Dentsu, Leander Paes’s Flying Man Ventures, Atrangii App, Innoviti Technologies and many more

Our weekly news roundup includes the latest appointments and account wins from Red Bangle, Crosshairs Communication, Sony Pictures, Tata CLiQ Fashion, FCB India,TBWA, Moloco, Havas Creative India, Procam International, Art-E, Crayons Advertising, RMSI, SuperYou and more.

The PR major’s in-house service production unit amplifies global reach through AI, time-zone synergies, and regional studios, in a bid to position itself as a leader in agile, high-quality content delivery.

Our weekly news roundup includes the latest appointments and account wins from Whiteland Corporation, Remidio, Enormous, ThinkROI, Grand Hyatt Mumbai, VMO, LS Digital, Dot Media, Gozoop, VUI Live, Hashtag Orange, SIPP, 88 Pictures, National Rifle Association of India (NRAI), FCB Ulka, Think Design, Spicetree, greytHR, Arré Studio, Madison Loop, and more.

In this new role, he will report into Ed Williams, the agency’s president for international.

Our weekly news roundup includes the latest appointments and account-wins from Brandcom PR, Clarity Communication, NXTDIGITAL, AnyMind Group, Goldmine Advertising, 8Bit Creatives, ThinkROI, Promodome Communications, Brand Street Integrated, Anant Arora, Indranil Blah, Mana Projects, Rediffusion, Makani Creatives, Flags Communications, Sokrati, VWO, PR Professionals, Zeno Group, and more.

The latest appointments and account wins from ISA, Treize Communications, MIKADO, Branquila, Landor India, Pitchfork Partners, Magicbricks, Crosshairs Communication, DDB Mudra, Magicbricks, Gozoop, Vicara PR, Khushi Advertising, SRV Media, Mavericks India, Vigor Media Worldwide, KlugKlug, HealthKart, LS Digital, DataMorph, FCB Group India, PRP Group, 82.5 Communications, OG Beauty, MMC, Dusaan, Dentsu , Diageo, Enormous Brands, ZeroFifty Mediaworks, BC Web Wise, Get Marketed, Trivoli Digital, Organic by MSL, Dentsu BX India, The Media Manifest, Advertising Agencies Association of India (AAAI), Creative Aura, House of Communication (HoC), FreshBox Media, and more in our weekly news roundup.

The agency also appointed Dolly Tayal as managing director of Burson Genesis.

The agency was created after WPP-owned BCW and Hill & Knowlton merged in January 2024.

However, India grew by 18%

Mark Read details the thinking behind the move, including what role AI may have played