Campaign India

Cannes Lions 2023 countdown: CEO Simon Cook on what to expect, from awards to AI

Sustainability and inclusion will be under scrutiny at festival

Publicis to award Arthur Sadoun US$12 million ‘retention’ bonus to stay as CEO until 2027

Share award is worth ten times his annual salary

Mark Read: Fears about agencies were ‘overblown’ after we grew faster than FAANGs

Inflation encourages clients to invest in marketing, WPP CEO says

Dentsu chiefs: Wage inflation has peaked and hiring is ‘easier’ since tech slowdown

'Automation-first' mindset will increase profitability, agency group says

WPP to pay £424m in annual bonuses as ‘momentum’ drives profit up 22%

Ad group forecasts between 3% and 5% growth in 2023

Arthur Sadoun: Publicis’ ‘profound transformation’ is paying off

CEO talks to Campaign at Q4 results about rewarding talent and paying an average salary increase of 8% last year

Publicis staff to share ‘record-high’ €500m bonus pool after strong end to 2022

Second year in a row of 10% revenue growth

Publicis leads global business initiative to support employees with cancer

More than 30 major companies have already committed “to erase the stigma of cancer in the workplace” by guaranteeing jobs for staff living with cancer

Omnicom was best-performing stock among agency giants in 2022

WPP was weakest performer among 'big four'

VML’s chiefs on new super-agency, redefining creativity and making cost savings

Jon Cook and Mel Edwards say criticism over the loss of legacy agency brand names like J Walter Thompson and Young & Rubicam disrespects the work put into evolving them.

Omnicom makes biggest ever acquisition with $900 million deal for Ascential’s Flywheel

US agency group buys digital commerce business from owner of Cannes Lions

WPP suffers surprise Q3 decline and plans US$120 million savings drive

Job cuts are likely to be part of plan focused on simplification at Group M and VML

Mark Read: We haven’t been slow to simplify WPP, we’re dealing with Sorrell’s ‘30 years of inactivity’

WPP's CEO talks to Campaign after Q3 revenue decline

Cannes Lions launches Luxury & Lifestyle award category and drops Mobile

There has been demand from luxury sector to recognise creativity, awards organisers say

Havas claims to be among ‘best in class’ with 4.5% growth in Q3

French agency group expects organic revenue to be ahead of most rivals

Arthur Sadoun on ‘taking share’ from rivals and why ‘I like everything’ about office working

Publicis CEO talks to Campaign after Q3 results beat forecasts

Publicis continues hot streak as it upgrades Q3 forecast and ‘gains market share'

“Publicis will undoubtedly be the industry leader for organic growth”, analyst says

WPP promotes chief operating officer Andrew Scott to board

His focus is on driving ‘operational effectiveness’

Publicis ups pressure on rivals as ‘double-digit’ growth in media powers Q2

Organic revenue rose 7.1% for second quarter in a row despite economic uncertainty

Omnicom buys global media agency Ptarmigan for ‘deep’ financial services expertise, with five key offices in APAC

Agency has more than 150 staff and $160 million in billings

Publicis shares jump briefly on Vivendi tie-up rumour but ‘planets don’t seem aligned’

Deal is 'unlikely' for a number of reasons, Bank of America says

GUT, DDB and Omnicom win agency, network and most creative company of year at Cannes Lions 2023

Omnicom seized back crown from WPP

We need ‘more lighthouse work, not just fireworks’: David Droga on creativity and Cannes

Accenture Song CEO talks to Campaign

Publicis hikes salaries 7% after record 2024 and is ‘confident’ on outlook

Agency group 'reinforces talent pool' as it sees 'opportunity' in challenging 'new Omnicom'.

GroupM axes global agency CEO roles in major centralisation push

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.

Why has GroupM lost its way for so long? The buck stops with WPP

The visceral response to the latest restructuring has been a lament for the way the holding company has moved too slowly and downgraded its agency brands over many years.

Creative agency shake-up at WPP: Grey to move into Ogilvy Group

Grey will split from AKQA as part of the move.

Will the 'big six' become the 'big three'?

Gideon Spanier explains the likely impact of the impending Omnicom takeover of Interpublic.

Omnicom and IPG shareholders approve takeover in key ‘milestone’

US-based Omnicom still requires consent of regulators in 17 markets to acquire IPG.

Publicis buys identity firm Lotame as Arthur Sadoun updates AI pitch to clients

CEO outlined client examples in 23-minute video presentation.

WPP shares slump as revenue declines and headcount drops by 6000

The operations in India grew 2.8% but China declined by 20.8% on the back of pressures surrounding Group M.

Dentsu CEO responds to international sale speculation: ‘No decisions have been made’

'We aim to rebuild our international business on our own,' Hiroshi Igarashi says, although it is considering other options.

Cindy Rose’s debut message to WPP staff: ‘Super-excited’ but won’t ‘sugar-coat’ challenges

New CEO invited staff to a global town hall on September 4 in a video address.

Andrew Scott, WPP’s global COO and M&A guru, to step down after 27 years

Close ally of outgoing CEO Mark Read will support new boss Cindy Rose until end of 2025.

WPP slashes bonuses and dividend; incoming CEO Cindy Rose to review strategy

Agency group cuts staff incentives by 60%.

Are ‘struggling’ agency groups dragging down valuations across the sector?

The company continues to invest heavily in AI through its new ‘to be determined’ (TBD) Lab, which remains in active hiring mode under Chief AI Officer Alexandr Wang.

Havas ‘could be interested’ to buy or partner with some of Dentsu’s international assets

Japanese agency group is 'too big' to buy outright, Havas said.

Arthur Sadoun on why Publicis is ‘winning’ and how ‘struggling’ rivals have dragged down agency valuations

The CEO also discussed the fight for top talent and how Omnicom’s impending acquisition of IPG has 'already' changed the new-business market.

Haymarket buys Marketing Week, Creative Review and Festival of Marketing

Acquisition ‘reinforces’ the owner of Campaign and PRWeek's market-leading position in marcomms.

‘Song is changing Accenture’: CEO Ndidi Oteh on media, M&A and ‘Big Four’ agency rivalry

Oteh spoke at Campaign Live in her first UK interview since taking charge.

Top WPP executive Laurent Ezekiel to join Publicis

Ezekiel currently has dual role as CMO of WPP and CEO of WPP Open X, the holding company’s bespoke global agency for Coca-Cola.

Arthur Sadoun on ‘massively increasing gap’ on rivals, winning in creative, and rethinking Cannes

Publicis CEO spoke to Campaign at Q2 results.

WPP has appointed Cindy Rose, a senior Microsoft executive, to replace Mark Read as chief executive

She is already a WPP non-executive director on its board.

WPP's 'pretty grim' profit warning: stock market analysts react

Analysts assessed whether further downgrades will be a broader industry issue.

WPP, DDB and Publicis Conseil win creative company, network and agency of year at Cannes Lions 2025

Winners announced on final night at Palais.

Scrutiny over media trading will be a top story in next year, Campaign editors say

Five of Campaign's global editors spoke on a panel at Campaign House in Cannes.

Mark Read to step down as WPP CEO after seven years

Board begins formal search for new CEO.

Publicis CEO hits out at Omnicom’s ‘apples and oranges’ approach on revenue

Arthur Sadoun calls on Omnicom to change how it reports revenues to improve transparency after IPG takeover.

WPP brings in McKinsey to advise on strategic review

Consulting firm is helping to 'facilitate and stress-test' planning for new strategy.

WPP CEO and chair buy 100,000 shares after stock price slump

Cindy Rose and Philip Jansen make co-ordinated purchases worth £280,000 in attempt to boost sentiment.

Haymarket Media Group wins global B Corp certification

Process has taken nearly three years.

Lad mags failed because 'most men use moisturiser and take selfies now'

Men don't want to portray a 'laddish' image on social media, according to the editor of ShortList

Publicis Groupe windfall: Employees set to receive almost $3K each in shares

Employees in 16 countries including India were handed 50 shares as part of four-year incentive scheme in Dec 2011

Cannes Lions entries drop slightly as new humour category attracts 798 submissions

Entries were “broadly flat”, down less than 1% on a year earlier.

Havas pushes integration, invests $430 million in AI and tech

French agency group’s moves come ahead of possible stock market float.

Publicis wins vote for Arthur Sadoun to head single board after seeing off critics

Maurice Lévy says it was a “total absurdity” for proxy advisers to oppose Sadoun's combined role as chair and CEO on new unitary board.

WPP blames Pfizer loss and tech client cuts for 1.6% revenue fall in Q1

In contrast, Publicis, Omnicom and IPG all increased their revenues.

Pfizer moves creative from IPG to Publicis after just 10 months

Pharma giant consolidates global creative business with Publicis months after splitting duties between the two holding companies last May; IPG retains PR and health briefs.

Omnicom in talks to buy Interpublic—report

Omnicom and IPG: Rumours of a merger surfaced a year ago.

Industry sources dismiss ‘uncooked’ rumour about potential Publicis bid for IPG

M&A report surfaced on financial blog.

MediaSense buys R3 as it eyes global client opportunities in creative

Combined business will work for brands who spend more than $60 billion on marketing and media investment.

Havas to offer staff up over $40 million in incentives as it lines up Dutch stock market debut

Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.

Two hedge funds increase short positions in WPP in bet against share price

The agency group cut revenue forecast in August but won Amazon and retained Unilever in key markets.

Unilever announces result of global media review with six rivals sharing duties

South Asian countries including India, Bangladesh, Sri Lanka, and Pakistan remain with incumbents Mindshare.

The $31 billion Omnicom-IPG deal has industrial logic but also many caveats

The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK editor-in-chief, Gideon Spanier.

GroupM drops global CEO role at Kinetic as it takes tighter control of outdoor agency

Keith 'Kappy' Kaplan departed as global CEO of Kinetic in November

Arthur Sadoun hits out at 'childish' Martin Sorrell

Publicis Groupe chief's sharp defense of its 'cost of living' bonus for employees comes after Sorrell claimed the payout merely attempted to make up for lost incentives during Covid

Mark Read on 2023 prospects: WPP’s new-business pipeline is bigger than a year ago

Said that the group held its margin back a bit to invest in staff and IT

WPP flags profit margin squeeze because of staff costs and inflation

Q3 revenues rose 3.8%

Arthur Sadoun on Publicis Q3 results upgrade, bonuses and where clients won’t cut spend

CEO has seen no material impact yet from inflation crisis

Justin Billingsley abruptly exits as global CMO of Publicis Groupe

French agency group has 'ended' his employment

Arthur Sadoun unveils top team at Publicis

Steven King, who has been chief operating officer, leaves Directoire

‘I will miss this team greatly’: Wendy Clark’s exit confirmed as Dentsu moves to one global operation

She will stay until December as Japanese parent company plans new management line-up

Dentsu to drop international CEO role in restructure as Wendy Clark heads for exit

Hiroshi Igarashi, CEO of the Japanese parent, is set to take direct control

Wendy Clark poised to step down as global CEO of Dentsu International

Ex-DDB boss has been CEO since September 2020

Dentsu sees ‘tremendous competitive advantage’ in offshoring 10,000 jobs

A slide in the earnings presentation showed a breakdown by staff numbers, with 6,000 people in India, 500 in Asia Pacific, 850 in EMEA and 300 in the Americas

Havas sees ‘very good momentum’ in Q2 and has ‘confidence’ about rest of 2022

Organic revenues jumped 11.5% for the period

Arthur Sadoun: Clients are still spending but there are fewer pitches and ‘clouds’ over 2023

Publicis CEO talks after upgrading growth forecast at Q2 results

Chris Hirst makes surprise exit as Havas joins up creative and health under Donna Murphy

Holding company said merging leadership of the two groups forms part of its simplification strategy

WPP: Greenpeace is ‘right’ to protest but we will still work with energy clients

CEO Mark Read responds after Greenpeace protested about climate crisis at WPP beach at Cannes Lions

Cannes Lions 2022: dentsu Creative Bengaluru, Ogilvy, WPP win big

It is the first time that an agency from India has won agency of the year and 'The Unfiltered History Tour' broke another record as the most awarded campaign from India

Cannes Lions 2022: Greenpeace protesters scale Palais in latest festival disruption

There are high levels of security to enter the Palais with airport-style scanners

The power of technology: enabler or enemy of creativity?

In the final part of a three-part series, Campaign's editors from around the world come together to examine the biggest themes facing global advertising

Wavemaker scoops Danone's global media account in consolidation

Company admitted 'under-investing' in its brands and vowed extra €300 million investment

Publicis CEO Arthur Sadoun gets first salary raise in five years with 17% hike

His annual bonus and long-term share award are linked to his new €1.17 million salary, but his total pay remains far lower than those of US rivals

S4 Capital axes bonuses and ex-CFO exits as fallout from audit woes continues

The company’s share price slumped by a third at the end of March after it postponed its annual results twice because PwC, the auditor, could not complete its work

S4 Capital cuts earnings by up to 5% after ‘unacceptable’, ‘embarrassing’ audit issue

Financial results have now been published having been postponed twice

WPP’s Mark Read on MediaCom merger, pitch pipeline and halving Cannes attendance

CEO talks to Campaign after upgrading growth forecast

WPP to merge MediaCom and Essence in radical Group M restructure

Mindshare, Xaxis and Finecast are also part of overhaul

Christian Juhl on EssenceMediacom: ‘Clients want a single agency to handle brand and performance’

GroupM CEO talks about the merger and restructure

WPP sees surge in whistleblowers with nearly 500 reports by staff last year

'Respect in the workplace' and 'protection of WPP’s assets' were top concerns

Sorrell: Expect ‘resolution’ to S4 Capital audit delay soon and it is not ‘material’

Company and its auditor would already have been “obligated” to disclose any major issue to investors, he says

Arthur Sadoun on Publicis' Q1 growth, pay rises, jobs churn and cancer

CEO also talked about retail media and the French election

Yannick Bollore on Havas’ ‘momentum’, M&A and staff escaping from Ukraine

Havas CEO talks to Campaign at Vivendi's annual results when agency arm reported a 10% of revenue growth

Publicis pulls out of Russia and hands control of agencies to local management

French agency group, which employs 1,200 in Russia, exits over Ukraine war

Unilever stops adspend and McDonald's 'pauses all operations' in Russia

Growing wave of brands have halted some or all of their activities in Russia

WPP's Mark Read on why Coca-Cola, Google and Unilever are pivotal to the network's future

He talks to Campaign after 'very strong' 2021 results and reflects on growing spend in digital marketing, media, ecommerce, data and technology.

WPP smashes bonus targets with £592m staff payout after 'outstanding' year

Growth in organic revenue of 12.1% puts it near top of the peer group

Do agency groups’ strong results prove the doubters wrong?

The industry has some strong opinions after the big agency holding companies reported strong 2021 financial results that eclipsed 2019 levels

Amazon becomes ‘biggest advertiser in history’ with record $16.9bn spend

Ecommerce giant’s ad sales operation is also growing rapidly

Arthur Sadoun on staff bonuses, the metaverse and Cannes

Publicis CEO talks to Campaign after record annual results

Haymarket doubles profits after faster than expected recovery from pandemic

Media group generated half of annual turnover from US

Philippe Krakowsky: IPG’s growth shows ‘a way forward’ for holding company model

New CEO talks about integration – without 'brute force' – and why clients need to combine creativity and narrative storytelling with data and technology to thrive in a digital economy

Ascential sells Michael Kassan’s MediaLink to talent agency giant UTA for $125m

Cannes Lions owner bought media consulting firm in 2017

Meta’s Nicola Mendelsohn promises change: ‘We’re not satisfied with where we are’

Mendelsohn has acceded to the role of ad chief at a tricky time for the owner of Facebook, as it faces both reputational questions and growing competition. So how will she approach her two main priorities: supporting clients and agencies on ad plans and working on trust and safety issues?

Dentsu International recruits DDB’s Alex Hesz as global chief strategy officer

Dual role includes strategy for clients and corporate strategy for agency group

Michael Roth quits advertising as he retires as Interpublic chairman

Departure contrasts with peers Maurice Lévy and Sir Martin Sorrell, who have continued to work

Mark Read on proving WPP doubters ‘wrong’

The CEO, who says Q3 results showed the resilience of the agency sector, talks to Campaign about battling Publicis to be the biggest agency group

'More than a cyclical recovery': WPP Q3 growth exceeds pre-Covid levels

Share price rises close to its highest level since pandemic

Publicis overtakes rivals to be world’s most valuable agency group

French group has surpassed Omnicom and WPP

Publicis' return to growth above pre-pandemic levels accelerates in Q3

Revenues grew 5% against 2019, fuelling a rise in its share price

Arthur Sadoun on growing again, talent, pitches and BBH shake-up

Publicis CEO spoke to Campaign on how attracting and retaining talent in the coming months "will be paramount"

'Stark' results of ad industry's first global inclusion census

“No company or industry can ignore this,” WFA says

BBH shake-up: Annette King to chair global board as CEO Neil Munn exits

Arto Hampartsoumian, managing partner and executive chairman of Publicis Groupe China, Christine Ng, chairwoman of BBH Singapore and China and Sid Tuli, managing director of BBH Singapore are part of the board

How Omnicom won Mercedes: ‘holistic marketing’ and buying two agencies

Florian Adamski, chief executive of OMD, talked to Campaign

Omnicom beats Publicis to clinch Mercedes' global agency consolidation

In an unusual move, Omnicom buys two German agencies that already work with the client

S4 Capital ‘growing in line’ with tech giants as it upgrades forecasts for third time

Gap between Sorrell’s firm and legacy players is increasing, analysts say

P&G defies pandemic with 12% jump in annual adspend

Adspend leap over the past two years marks a strategic shift after four years of previous cuts

Interview: WPP’s Mark Read on the surprising recovery, delayed office return and JWT case

CEO also discussed bonuses and war for talent

WPP hikes staff bonuses after GroupM fuels H1 growth

Revenues were ahead of four main rivals in first half

JWT sex discrimination case: why two ousted male creatives won

Senior creatives Chas Bayfield and Dave Jenner claimed they were ousted from J Walter Thompson as part of a diversity drive and took the firm to an employment tribunal

Arthur Sadoun: 'Publicis is recovering from Covid faster than expected but I worry about mental health'

CEO talks to Campaign about a 'very strange quarter'

Publicis revenues exceed pre-pandemic levels after 17% growth in Q2

Group now expects to recover all of 2020's lost revenue this year, rather than taking two years

‘Battlecry’ declaration: ad executives group vows to hold abusive men ‘accountable’

Group says it knows the names of some of the men responsible and could 'escalate' matters

WPP’s Mark Read on ESG and turning down clients who don’t ‘do the right thing’

“Demand is off the scale” for ESG-related work, agency giant says

Cannes Lions 2021: AMV BBDO wins top global agency, WPP top holding company

AMV BBDO won five Grand Prix awards, five Gold Lions, nine Silver Lions and eight Bronze Lions

Global ad industry’s first diversity and inclusion census gets underway

Survey runs from 21 June to 2 July and aims to improve DE&I across the workforce around the world

WFA launches first global ad industry inclusion census

Campaign and Kantar are supporting the initiative

Yannick Bolloré interview: ‘Havas is stronger now than before virus crisis’

Investors understand agency sector is 'a great business to invest in', CEO says

WPP hails faster recovery than expected in Q1 with 3.1% growth

Return to growth in “all business lines and most major markets", with the strongest performance coming from Greater China

WPP refuses to pay final long-term bonuses to ex-CEO Sorrell in new clash

Agency giant claimed Sorrell was responsible for “disclosure of confidential information” to the media

Nick Emery & David Jones interview: There’s a gap in the market for in-housing media

Ex-Mindshare CEO Emery is “not interested” in revenge and has written a novel about advertising

Vodafone unveils ‘Together We Can’ as new global brand positioning

New Commercial Arts worked on the strategy and campaign

Big field of agencies set to line up for Unilever media review

At least five agency groups could be competing for the international account, which is unlikely to include China

Publicis shares rise on fresh M&A speculation about interest from Havas owner

Vivendi describes French media report as “unfounded”

Adland worries about media targeting, not enough about creative, WPP CEO says

Mark Read on rebooting creative agencies and hiring new talent

Coca-Cola eyes more efficiency after 35% adspend plunge in 2020

Drinks giant is beginning global agency review

WPP makes $3.89 billion annual loss after Covid hits value of agencies

Impairment relates to "historic acquisitions"

Airbnb slashes spend in permanent shift from performance marketing to brand

CEO describes move as 'very important'

Omnicom and Interpublic cut 10,000 roles in 2020

Annual reports show extent of jobs cull

Dentsu's Wendy Clark: ‘If I don’t use my position to change the face of the industry, shame on me’

New Dentsu International CEO talks to Campaign

Dentsu reports £960m annual operating loss after tough Q4

Merkle was a rare bright spot

Amazon cuts ad spend for first time in 17 years

Pandemic led to lower costs for top global advertiser

Publicis pays back Covid salary sacrifices to staff after encouraging Q4

6,000 staff had taken cuts for up to six months

Publicis CEO on repaying salary sacrifice and why its transformation is ‘complete’

'We are trying to do tangible things that show that we care,' CEO says

WPP’s Mark Read on how GroupM needs to improve, China woes and ‘cautious’ clients

Holding group CEO spoke to Campaign at Q2 results.

WPP now expects revenues to decline in 2024 after cutting forecast and 3,000 roles

China's Q2 revenues declined by 24.2%, impacting overall Asia-Pacific performance.

Arthur Sadoun on defying doubters, Q2 revenue upgrade, ‘very high’ staff bonus pool and Paris Olympics

Publicis CEO talks to Campaign at Q2 results.

Zaid Al-Qassab is on a mission to change how ‘the outside world thinks of M&C Saatchi’

The new CEO tells Campaign why the agency group must become a solutions-based business, look beyond traditional advertising, and embrace learnings from markets including Singapore and Sydney.

Bravo! Maurice Lévy leaves on an elegant high at his last Publicis AGM

Campaign went to Paris to witness a piece of advertising history as Lévy chaired his final AGM after 37 years, although no one expects him to disappear from Publicis.

Unilever launches global media review

WPP’s Mindshare is the incumbent in the UK, US and other major markets

Publicis was top-performing agency stock in 2023 with 41% share price

French group cements status as most valuable agency holding company among global peers

WPP’s Mark Read on the outlook for 2024, bonuses, fewer freelancers and job cuts

The CEO talks to Campaign after WPP's revenues grew less than 1%

WPP creative agency revenues down 1.6% in 2023 while GroupM's rise by 4.9%

North America saw revenues fall by 2.7% for the year, while APAC, Latin America, Africa, Middle East and Central and Eastern Europe grew organic revenues by 3.7%

Publicis pays record $578 million bonus pot but slashes freelancers by 27%

Using fewer freelancers has improved margin and saved nearly $133 million

Verdict on WPP’s AI pitch to investors: ‘If only the company were growing more strongly’

Campaign reports from capital markets day where WPP presented to investors

Unilever prepares to call international media-buying review

FMCG giant uses three agency holding companies

Haymarket records annual profits of £8.3m despite effects of Covid-19

More than 75% of revenues came from digital, data and live activity

Does Publicis M&A chatter show holding companies are undervalued?

Private equity has been looking at agency groups

Publicis Groupe holds sale talks with private equity investor

Discussions have taken place in recent months

Crisis at M&C Saatchi: what went wrong and what's next?

Allies say founders 'are not going to abandon ship before they set it right'.

Sorrell denies 'slapping' Superunion's Prior over Campaign interview

Former WPP chief was angry that ex-colleague called S4 Capital 'speck in rear-view mirror'.

Time for a reboot at GroupM, again?

The business has struggled to articulate its purpose in a changed market or even why it needs to exist as a brand.

Carat captures Vodafone global media account

Wavemaker to continue to handle media in markets like India and Netherlands

Diageo calls global media agency review

Drinks giant is focusing on media planning and data.

Christian Juhl: Group M's future depends on recruiting from different places

New CEO wants creative and mathematical people with more 'diverse' backgrounds.

Christian Juhl to succeed Kelly Clark as Group M's global CEO

Juhl takes over world's biggest ad buyer on 1 October.

WPP set to decline Disney media review except in Asia

Mindshare is expected to give up Fox account in Europe.

Kantar and Bain on their $4bn deal: Now we can invest and acquire more

Staying wholly owned by WPP would have limited ambitions, Kantar CEO says.

MediaCom's Toby Jenner named global CEO of Wavemaker

Appointment ends long period of limbo for WPP's newest media agency.

'Sorrell? He's the reason WPP's in the mess it is today'

Ghost of former CEO still hung over this year's AGM, but the 'burden' is easing.

WPP: 'Sacrificing' pay rises for staff in favour of profits was a mistake

It was "not sensible" to keep such a "tight" lid on incentives in final years of Sorrell era.

Philippa Brown named CEO of PHD Worldwide

UK chief executive of Omnicom Media Group wins promotion to global role.

Vodafone calls global media review after in-housing digital buying

The telecom player is looking to appoint one agency group and has invited WPP, the incumbent, and other holding companies to pitch.

Amazon's marketing spend soars to $8.2bn to rival P&G and Unilever

The ecommerce player is now a contender as the world's biggest advertiser.

Mark Read interview: 'No more major agency network mergers are planned'

WPP chief executive outlines plan to be 'creative transformation company'.

Sorrell and MediaMonks lift lid on S4 Capital's ambitions

Media buying, particularly performance marketing, is high on the agenda, Sir Martin Sorrell and Victor Knaap revealed at a Campaign event in London.

WPP merges Wunderman and JWT

Advertising network and customer engagement specialist to join forces.

Buhlmann on leaving DAN: 'I'm proud we were able to transform the business'

He remains bullish about the 'robust' agency model

Wendy Clark vows to bring fervour to hot seat at Dentsu

Wendy Clark, Dentsu Aegis Network's incoming global CEO, has plenty of client and creative experience, gained from Coca-Cola and DDB, respectively. But what will she bring to the Japanese media giant beside her love of red?

Christian Juhl interview: 'GroupM should look more like a software company'

The global CEO talks about his vision for GroupM, why TV is still 'best place' to reach people at scale, the responsibility inherent in GroupM's size, how easy it was to dismiss Nick Emery and the outlook for 2021

Making sense of AKQA-Grey merger: 'absolutely necessary' but with risks

WPP says past mergers of creative and digital agencies mean this new combination should work but there are hurdles

WPP merges AKQA and Grey to form AKQA Group

Grey agency brand is to be dropped after 103 years as part of merger to create brand experience agency that combines digital and creative

Revealed: M&C Saatchi wanted to reunite with Saatchi & Saatchi

Two sides had informal conversations about a merger on multiple occasions.

WPP to end salary sacrifice for top agency executives

About 3,000 executives took pay reductions of up to 20% for three months.

P&G hikes adspend 8% to $7.33bn in first increase for four years

The $575m extra is the first annual boost since 2016.

Havas Q2 organic revenue dives 18%

Asia-Pacific records sharp declines, but healthcare is a bright spot.

Publicis Groupe's Sadoun: Nothing would make me happier than to prove agency doom-mongers 'wrong'

Arthur Sadoun on resilience during Covid-19, pay cuts and Maurice Levy's advice.

MediaCom wins Duracell global media account

Starcom was incumbent but did not take part in pitch.

Stephen Allan to step down as MediaCom global CEO

Allan, who has worked at agency for 38 years, hands over to Nick Lawson.

Mark Read: 'We have to be very cautious about second half of 2020'

WPP CEO is making redundancies but says China has shown recovery 'can be quick'.

Tackling ageism needs to move up adland’s agenda

WPP CEO Mark Read's inadvertent comments have triggered a necessary debate.

Mark Read on reopening offices, job cuts and growing competition from Accenture

WPP chief executive speaks to Campaign about the outlook after Covid-19 hit Q2 results.

WPP falls 15% in Q2 as creative holds up better than media during Covid-19

Global headcount falls by 5,000, as network writes down Y&R acquisition.

Sir Martin Sorrell interview: 'S4 Capital's real competition is Accenture'

When Sir Martin Sorrell acrimoniously left WPP after three decades in 2018, he responded immediately by launching S4 Capital. Two years later, it is worth £2 billion. Campaign went to visit him to discuss what drives him and why he keeps attacking his old company.

China and India drag down WPP revenue improvement in Q3