What was the best work of 2017? The final part of a four-part series...
'Campaign India Top 50 Ads of 2017' is a collection of the best work that we have chronicled in the year gone by. Work published has been scrutinised through the year, and a list has been shortened to arrive at these 50 pieces that stood out.
Here are ads 41-50 on the list.
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Saatchi & Saatchi took on AMV BBDO and Havas at the final stage.
WPP Media was the incumbent on the account.
In the noise of the country’s booming live entertainment market, experiential utility, not visibility, has become the differentiator.
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It will manage the brand's public relations and brand communications during its next growth phase.
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