Marketing
Amazon becomes first to pass $200bn brand valuation
Tech giant is world's most valuable brand for third year running.
Tourism Australia to continue to capitalise on media opportunity offered by T20 World Cups
An A$ 25 million fund has been created for international tourism marketing as the country looks to build trust of tourists after the bushfires hit
Zomato eats into Uber, acquires food business in India
The all-stock transaction gives Uber 9.99 per cent ownership in Zomato
Team India superfan, Pepsi 'swag star' Charulata Patel passes away
The 87 year-old who rose to fame during the World Cup 2019 was appointed as 'swag ambassador' by Pepsi
Weekend Wrap: 17 January
In the news: Anker Innovations, Faber-Castell, FanCode, JK Lakshmi Cement, Monster Energy
Manchester United hunts first creative director
UK based football club wants someone with decade's experience working in agencies.
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Future Generali India Insurance gets Ruchika Varma as CMO
Moves from IDFC First Bank
Weekend Wrap: 10 January
In the news: Elleys' Switches, FanCode, First Economy, GenY Medium, Tatvic Analytics, Tonic Worldwide
Amway India elevates Ajay Khanna as head of marketing as Sundip Shah moves out
Was vice-president, marketing of the wellness division prior
Say hello to Pepsi's new 'bold and unapologetic' tagline
The new tagline is accompanied by a national US campaign, including five TV spots.
'The world’s most successful brands today, have been using AI for several years and are reaping the rewards': IPM's Deepa Mohan
A series to end the decade - part twenty three
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'One of the most under-rated skills required in a workplace is awareness': NBA's Rajesh Sethi
A series to end the decade - part nineteen
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'Would like to come closer to understanding the power of technology': Ajay Kakar
A series to end the decade - part seventeen
The biggest brand fails of 2019
Our annual look at the brand disasters and slip-ups that dominated headlines this year.
Candid Marketing promotes Amrita Kumar as CEO
She was earlier the managing partner
Sunil Menon appointed as country manager for Tourism Fiji in India
Will be based in Mumbai
'Performance and digital are synonymous while brand building is only possible via traditional mediums': Kashyap Vadapalli
A series to end the decade - part eleven
'I wish the industry could have raised issues such as climate change': Tourism Australia's Nishant Kashikar
A series to end the decade - part six
P&G's Marc Pritchard promises further belt-tightening in marketing and media
The chief brand officer of the consumer goods giant, P&G, said company would continue to drive efficiencies across agency fees, production costs and media spend.
Maruti's Tarun Garg joins Hyundai
To take charge of sales, marketing and service
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