Marketing

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Weekend Wrap: 14 September
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4 days ago

Weekend Wrap: 14 September

In the news: Johnnie Walker, Vidooly, Expert Bridge, Mashable India, Tinder

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Tata Sky's Malay Dikshit moves on; sets up Piscium Health Sciences
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Sep 07, 2018

Tata Sky's Malay Dikshit moves on; sets up Piscium Health Sciences

Was chief communications officer at Tata Sky

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BrandZ Report 2018: HDFC Bank retains top spot
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Sep 07, 2018

BrandZ Report 2018: HDFC Bank retains top spot

LIC and Tata Consultancy Services completes top three

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Weekend Wrap: 7 September
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Sep 07, 2018

Weekend Wrap: 7 September

In the news: Aurelia, Chtrbox, Cipla, Cox & King, Farm Communications, Mavcomm Consulting

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Nike's Kaepernick ad: Let's not get carried away
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Sep 05, 2018

Nike's Kaepernick ad: Let's not get carried away

The brand deserves praise, but more for making a smart marketing decision than for taking a stand on a hot-button issue.

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CMO Corner: The new age consumer rules
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Sep 04, 2018

CMO Corner: The new age consumer rules

In this special series, CMOs use this platform to spark a discussion and provide thought leadership.

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Sagar Kargutkar moves out of McDonald's West and South India
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Sep 04, 2018

Sagar Kargutkar moves out of McDonald's West and South India

He was director of marketing and communications

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Zac Hollis to take over as director – sales, service and marketing at Skoda India
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Sep 04, 2018

Zac Hollis to take over as director – sales, service and marketing at Skoda India

Replaces Ashutosh Dixit who will take on a new role within the Volkswagen Group

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Weekend Wrap: 31 August
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Aug 31, 2018

Weekend Wrap: 31 August

In the news: Cadini, Makani Creatives, Nikulsan, Sanjay Gandhi National Park, Sony Pictures Networks, Vega

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Khushnum Ichhaporia and Vipul Oberoi join IIFL
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Aug 30, 2018

Khushnum Ichhaporia and Vipul Oberoi join IIFL

Ichhaporia is CMO for IIFL Securities while Oberoi takes the same position for IIFL Finance

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Jubilant FoodWorks appoints Kapil Grover as CMO for Domino's
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Aug 28, 2018

Jubilant FoodWorks appoints Kapil Grover as CMO for Domino's

He was CMO at Burger King prior

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Aniruddha Deb joins Mobiistar as CMO
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Aug 27, 2018

Aniruddha Deb joins Mobiistar as CMO

Moves from Cheil where he was vice president – integrated services

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Weekend Wrap: 24 August
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Aug 24, 2018

Weekend Wrap: 24 August

In the news: ICICI Bank, Isuzu, Sony Pictures, Sqrrl

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'We are seeing a significant change in the perception of Ford now': Rahul Gautam
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Aug 21, 2018

'We are seeing a significant change in the perception of Ford now': Rahul Gautam

We caught up with the VP-marketing of Ford in India for a chat on the car maker's India plans...

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Why Man City is launching a series on Amazon Prime
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Aug 20, 2018

Why Man City is launching a series on Amazon Prime

Campaign UK attended the premiere of the club's new Amazon Prime series.

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Hyundai enters 'self-drive car sharing' with investment in Revv
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Aug 20, 2018

Hyundai enters 'self-drive car sharing' with investment in Revv

This investment is part of Hyundai Motor's global initiative of expanding into mobility services.

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Women to Watch 2018 revealed
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Aug 16, 2018

Women to Watch 2018 revealed

TBWA's Geet Rathi is only Indian representative

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Premier League returns with global betting brands dominating sponsorship deals
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Aug 13, 2018

Premier League returns with global betting brands dominating sponsorship deals

Nine out of this year's 20 top-flight English football teams are advertising gambling brands across their players' chests, in stark contrast to previous seasons when electronics companies dominated shirt sponsorship.

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How Britannia is celebrating 100 years of existence
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Aug 07, 2018

How Britannia is celebrating 100 years of existence

The iconic brand showcased the roadmap for the future in Kolkata yesterday

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Rakesh Srivastava quits Hyundai Motor India
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Aug 01, 2018

Rakesh Srivastava quits Hyundai Motor India

Ends six-year stint with the company

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