Marketing
Arvind RP is McDonald's West and South India's director for marketing and communications
Joins from Kaya where he led marketing and analytics
'Playing catch up leads to innovations': La Liga's Jose Cachaza
In a chat with Campaign India, La Liga's India head talks about how the league is looking to interact with the Asian football fan, early kick-off times, Cristiano Ronaldo, Facebook and more...
Narendra Modi or Virat Kohli - the bigger brand in 2019?
The year will see both Modi and Kohli in the news, more so than others, because of the general elections and the Cricket world cup. Who among them will be the bigger brand though?
Mastercard strips its name from its logo
Iconic red and yellow overlapping circles will stand alone for the first time since their introduction in 1968.
Nestle reacts to latest SC statement
To release print ads that push trustworthy and credible approach
Weekend Wrap: 21 December
In the news: ASCI, Columbus India, Dream11, iCubesWire, Nestle, Panerai
Blog: Maruti turns 35; long live the '800'!
The author believes Maruti should acquire its first ever car sold in India and house the 800 at its factory or corporate office
Weekend Wrap: 14 December
In the news: Baby G, Benelave, Ginger, Royal Stag, V>Engage
Sameer Aggarwal gets chief business officer role as Devendra Chawla moves on from Walmart India
Also announces appointment of Anuj Singh
Zomato issues apology, to launch tamper-proof tapes for delivery
The app reacts to a delivery partner consuming food from a delivery parcel and then re-packing it
Keith Weed retires from Unilever after 35 years
Veteran marketer will leave in May 2019.
Year-ender 2018: 'Free accessibility is no longer a sign of popularity and reach'
We ask industry leaders for a surprising moment from 2018 and a prediction for 2019
Dolce & Gabbana releases Weibo video apologising to 'every Chinese person in the world'
The famous designers say they will not forget this episode and the lessons learned, but the video's Chinese subtitles make no mention of the offensive comments Gabbana reportedly made via Instagram messages.
Chinese government cancels Dolce & Gabbana Shanghai show over "racist” campaign
Show axed after virulent reaction to new marketing campaign and racist posts from designer Stefano Gabbana's social media account.
Weekend Wrap: 2 November
In the news: Honeywell, Dairy Day Ice-cream, Ceat, EarlySalary, Next Radio
Viacom18's Anuj Poddar joins Bajaj Electricals as executive director
Was heading the rural business at Viacom18
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