Campaign India Team
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41% of adland fears AI will stifle creativity
In an industry built on originality, storytelling, and brand expression, the creeping influence of algorithmic solutions is viewed with both curiosity and concern.
Snapdeal’s new ad gives neck sprains a fashion twist
'Nazar Atak Jaaye' campaign turns heads, literally, to showcase Snapdeal’s affordable fashion for India’s style-savvy shoppers.
Zomato’s ‘Fuel your hustle’ runs on empty
The food delivery platform trades its signature wit for a tired hero montage, borrowing from Nike and Apple with little freshness.
Huella’s AIgnite promises to turbocharge open web ...
The new ad intelligence platform claims to turn one creative into thousands of ad variations, blending native engagement with display scale — powered by AI.
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McDonald's bets on boba, Bollywood and bold branding
Ranveer Singh stars in McDonald’s India’s latest ‘Famous Orders’ spin, adding desi drama to a global celebrity-led menu format.
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Two sides of the bed: Insured versus uninsured
Star Health’s split-screen ad pitches insurance as peace of mind, but its visual clichés raise questions about real-world nuance.
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