From ‘upside-down’ to ‘right side up’ – Netflix scores big with viewers (with a little help from Spotify)
Netflix wanted to bring new viewers to its platform. Here’s how a partnership with Spotify helped
The badminton pro reveals her Fit and Fab mantra where along with exercise, the right kind of nutrition is important and her take on plant-based drink, Sofit.
Sneha Deshpande, strategic partnerships, devices and services - Google Australia and New Zealand, share what works, what doesn't, and what it actually takes to reach the global career goal
As the experts in what consumers want and why, Mintel identifies seven trends that will shape global consumer markets in 2021 and beyond
There is a shift towards digital and ROI maximisation, but are marketers using the right measurement tools and engagement channels? Find out more in Campaign x GfK's 'Branding and Marketing in the New Abnormal' report.
Indians have ambitions for better, more balanced quality of lives, with focus on health, safety and more family time – all within a more sustainable environment.
Fortune Foods’ ‘#AamchaGharChaRaja’ campaign with chef Kirti Bhoutika and chef Natasha Gandhi touches upon every human chord with a background music that brings in the joy of the kitchen sounds on how we should celebrate staying indoors with home cooked flavours galore, brightening up Ganesh Chaturthi 2020.
The session will help you understand consumer sentiment during the festive season across regions and categories
ITW’s core strength - its cross-disciplinary teams - make it capable of providing highly integrated solutions to its clients
The new Philips Avent Breast pump bridges the gap in co-parenting and liberates parents to be #PartnersInBreastfeeding. 70% of women are challenged with daily breastfeeding woes, traditionally perceived as a mothers job. On World Breastfeeding Week, Philips Avent questioned the shackles of conventions and the burdens of modern day women, awakening the spirit of the nation to come together in pledging to breastfeed in unison.
Campaign Asia-Pacific and GFK want to understand how your marketing priorities have shifted in light of the coronavirus pandemic.
Hybrid.ai is bringing over nine years of expertise in programmatic to India with an in-house tech stack and setting up new offices in Mumbai and Delhi to increase the influence in the APAC region.
The premium electronic brand LG’s unique CSR efforts has always made headlines. In such difficult times, the kids of their employees pay a befitting tribute to the real heroes of our society through an E-book.
The nation has finally woken up to the grand reveal of #WhatsInTheBox! The puzzle decoders can rest. Their 'Eureka' moment is here. But, the frenzy of the entire social media universe has not died down yet as people open their boxes to find out what Fortune has gifted the world.
All you puzzle decoders, here’s a new mystery to solve! Are you ready to wear your thinking caps and be one of the lucky ones to win #WhatsInTheBox? Brainwave your way to some exciting and amazing surprises? Be one of the lucky five!
Radio One appeals to intelligent and evolved listeners – which the brand calls “International Indians”
The Navamalayali creative depicts Kerala's transformation to the modern era, by the varied digital platforms of Manorama Online.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins