Partner Content
SMARTIES India 2025 shortlist unveils the boldest campaigns driving business impact
184 entries were shortlisted for the 14th SMARTIES India edition, which were screened by over 100 jurors; 50 jurors decide the final wins.
Havells ke deva
From AI films and OOH magic to influencer partnership, Havells powers the festive spirit
Why NCPA was the natural home for Cannes Homecoming 2025
Albert Almeida, consultant, chairman’s office, NCPA, elaborates on how art and advertising share the same pulse.
The Navabharat’s Power-Packed Conclave is Back!
Scheduled for 23rd August 2025 at Hotel Taj President, Mumbai, this grand gathering will bring together the state’s most influential leaders.
MY FM is now 44 Station Network
Expands to 14 new cities, receiving the most cities in Batch III Phase III auction conducted by MIB.
Republic Media Network launches R4Sports – The Winning Streak Presented by Maruti Suzuki
First Time in the History of News – Anthem of India’s Biggest Sports Property Premieres Today at 5:30 PM Across the Network
Harshhik S Suraiya of Vanilla Films launches Studio Zuno
With the new venture, the ad director brings his vision for bold, clutter-breaking storytelling to life
India at Cannes Lions 2025: A springboard, not a summit
Some of the biggest names in Indian advertising gathered for a freewheeling conversation on India's Cannes performance and what should be the country’s future aspirations.
Tech as the new creative calculus: Rethinking advertising in the age of AI
India’s top creatives unpacked the promise and pressure of AI-powered storytelling, and why the future belongs to those who can balance efficiency with empathy at Cannes Homecoming.
Cannes Homecoming 2025: Spurring creative appetite, recognising Indian excellence on the global stage
It explored topics from global creativity and the transformative role of technology to strategies for enhancing India's performance at Cannes in the coming years.
Aalap Desai: Collaboration and celebration are key to India’s Cannes success
tgthr.’s co-founder and chief creative officer reveals the secrets to winning ideas, the untapped power of Indian narratives, and why Cannes Homecoming signals a new era of collective recognition.
Josy Paul: Cannes Homecoming will be like a long-overdue hug to the Indian creative community
BBDO India chairperson and CCO discusses the need to honour India’s achievers at Cannes Lions 2025 through a platform like Cannes Homecoming, which can inspire young creatives, and echo the country’s creative voice on the global stage.
Senior colourist Nicola Gasparri joins Studio Skwer, India’s leading colour grading studio
After five transformative years in Shanghai, Nicola returns to Mumbai to join Studio Skwer, India’s most sought-after post-production house for premium visual storytelling.
MMA’s Data Unplugged advances CX for all with AI; gathers 38 leaders for 12 power sessions
From inclusive CX powered by AI to agentification and martech maturity, the 5th edition of Data Unplugged India unpacked what it takes to deliver customer obsession at scale - with leaders from Hindustan Unilever, Britannia, Zivame, Flipkart, Google, Axis Bank, Haleon, Exotel and more.
Breaking the 'Pink Aisle': Reshaping women-targeted marketing
SOUNDING BOARD: MMA Global India’s Linkedin Café panel discussion held on Women's Day 2025 questioned outdated gender biases in women-targeted marketing, emphasising the need for inclusive approaches.
19th Pune Design Festival to focus on sustainable design
The 2025 edition of the Pune Design Festival (PDF), organised by the Pune chapter of the Association of Designers of India, is set to take place on 28 February and 1 March at Hyatt Regency Pune.
Axis Bank redefines PIN security with the Devanagari script
Celebrating Republic Day with a pioneering step in banking.
ICC Champions Trophy: Cricket biggest stage, your brand’s biggest spotlight
Starting February 19, the ICC Champions Trophy is an unmatched opportunity for brands to leverage the primetime viewing event.
Spotlight on the 2024 Amazon Ads Partner Awards
As we celebrate the winners and finalists of these now-global awards, we look at how they began, what they stand for, and why they’re important.
Cathay Pacific’s new OOH campaign combines innovation and wit to deliver real-time messages that engage and captivate travellers
The airline’s latest campaign brings travel aspirations to life through strategic storytelling.
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