Videos
No internet, no problem: AI dials up Bharat
Centerfruit’s tongue-twisting Voice AI campaign proves rural India doesn’t need screens to engage—just smart tech with local soul.
Brands hitch a ride on Rath Yatra's AI bandwagon
From AI films to menthol caps, brands are tapping into Rath Yatra’s massive footfall to mix tradition with tech-fuelled storytelling.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Colour me heritage: Birla Opus paints India’s monuments
An AI-led animated campaign reimagines India’s icons in vivid hues—but emotional resonance may not be part of the palette.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
When wedding cash gets replaced by old phones
Cashify’s ‘Phone Wala Shagun’ campaign turns baraat bling into smartphone slingshots—flipping rituals to spotlight resale as modern value.
Indian brands champion 'Pride' with vibrant colours
From film reunions to fairs to walkathons, Indian brands celebrate inclusivity with Pride campaigns in June.
Examine India’s Bronze brilliance at Cannes this year
Get a closer look at India’s Bronze-award-winning campaigns at Cannes Lions 2025.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
