FCB India, Famous Innovations, McCann win big at the South Asia Agency of the ...
Birthday boy Raj Kamble, Famous Innovations' founder, won both the ‘South Asia ...
Advertising
5 hours ago
FCB India, Famous Innovations, McCann win big at the South Asia Agency of the ...
Birthday boy Raj Kamble, Famous Innovations' founder, won both the ‘South Asia Agency Head of the Year’ and ‘South Asia Agency Growth Leader of the Year’ titles.
Advertising
8 hours ago
Fast-fashion playbook shifts as Indian Garage Co ...
Its #FreeStyleIt campaign adopts a cinematic, platform-led strategy to test whether stylised storytelling can convert youth attention into measurable action.
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PR
7 hours ago
Edelman names Pooja Rawat as APAC chief strategy ...
The firm also named Quang Nguyen as managing director for Vietnam.
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The Work
9 hours ago
Natural diamonds get a manifestation-themed reboot
De Beers’ ‘Love From Universe’ recasts natural diamonds as intention-driven symbols for a generation leaning into self-expression, slow ambition and personal meaning.
Advertising
7 hours ago
SMBs see AI advertising as growth catalyst, but ...
Amazon Ads’ research shows strong AI uptake among SMBs, yet many feel overwhelmed by the volume of tools available and uncertain about how to begin using them effectively.
Awards
18 hours ago
Winners of Agency of the Year 2025-South Asia announced
See the complete winner list for the South Asia region in the 2025 Agency of the Year awards.
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Marketing
5 hours ago
InCred Money taps WPP Media to strengthen its ...
This move comes as the fintech expands into equity broking and plans to introduce mutual funds and US stocks.
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Advertising
1 day ago
Omnicom's new structure: Here's who leads APAC
Omnicom leaders rise to the top of the pecking order as details about new leadership across India, Australia and New Zealand emerge.
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Advertising
1 day ago
Havas expands data expertise with acquisition of Unnest
Havas will merge Unnest’s engineers with CSA Data Consulting, DBi and TED Consulting, forming a 120-strong French data unit.
Advertising
1 day ago
Omnicom keeps six media networks but switches ...
Omnicom Media Group rebrands as Omnicom Media.
Advertising
1 day ago
Omnicom reveals huge agency shake-up, unveils new ...
Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Advertising
2 days ago
Chaka Sobhani set for new role after Omnicom ...
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Advertising
2 days ago
FCB's Tyler Turnbull set to be appointed CEO of ...
Move comes after Omnicom acquired IPG last week.
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Advertising
2 days ago
Garage Worldwide welcomes Ashish Chakravarty as ...
His career spans over two decades, and he most recently served as executive director and India head-creative at McCann Worldgroup.
Advertising
2 days ago
Neeyat 3.0 maps India’s credit decisions to lived ...
Piramal Finance’s marketing campaign reframes lending through ethnographic insight, regional nuance and a distribution engine built for semi-urban India’s next wave of borrowers.
The Work
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In-Depth
1 day ago
When hunger hijacks everyday decisions
Gopal Snacks’ new three-film campaign spotlights how small hunger derails big moments, using sharp storytelling and craft to frame snacking as a timely nudge.
Advertising
2 days ago
India’s credit confusion gets a confidence boost
Yes Bank’s ‘Score Kya Hua’ turns credit literacy into a creative, data-smart CSR push—nudging Bharat to understand the power of three digits.
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The Work
Nov 28, 2025
Avaada sheds light on the dark side of the data centre
Visualising the energy cost of curiosity, its latest campaign links innocent queries to grid failure in a power-hungry digital economy.
The Work
Nov 26, 2025
Gen Z dating gets a reality check with Tinder’s ‘School of Swipe’
The mobile-first hub helps young daters navigate emotional cues, boundaries and safer connections.
Advertising
Nov 18, 2025
WhatsApp slows down to show what distance feels like
A near 10-minute film turns everyday voice notes into a rural love story, offering a fresh lens on long-distance relationships in India.
The Work
Nov 13, 2025
Life in the fast lane: Navi UPI’s Hurrypur hits top speed
The campaign turns the everyday rush of modern life into a witty ode to instant payments and blink-and-you’ll-miss-it convenience.
Advertising
Nov 12, 2025
When Bullet meets the Hall: A symphony in steel
Royal Enfield’s latest campaign, The Ballad of the Bullet, turns a 124-year-old icon into music — quite literally — at London’s Royal Albert Hall.
Focus
How to be GEO-ready in 2026
The future of discovery won’t be a search result. It will be a conversation, one where AI decides whose voice to amplify.
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The ‘green’ cost of FOMO
How short-term sales spikes, such as Black Friday, are rewiring consumer behaviour.
How India’s VFX and post studios are powering ...
India is no longer an outsourcing destination; it is a trusted, creatively mature partner in the global content supply chain.
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Redundancy is a business decision. Here’s how to ...
As layoffs reshape the creative industry, Dean Connelly shares a practical roadmap for how talent can reset, reposition, and get hired in 2026.
Events
Awards
Nov 13, 2025
Campaign India Digital Crest Awards (CIDCA) 2025
Celebrating India’s most creative, effective, and tech-led digital marketing work.
Media
Jul 03, 2025
Campaign India Film Crest Awards 2025: Winners ...
These awards recognised and rewarded ad films based on craft that are created, aired, or released between January 1, 2024 and February 28, 2025.
Advertising
Jun 30, 2025
Cannes Homecoming 2025: Join the grand welcome for ...
Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes Homecoming 2025 celebration.
PR
Feb 19, 2025
PR Awards India 2025
Exciting news! The winners announcement for PR Awards India 2025 is scheduled for 19 February 2025.
PARTNER CONTENT
PROMOTED
Oct 13, 2025
'Sadhanam Kayyilundo?': Mathrubhumi launches ...
The short film, conceptualised by Maitri Advertising Works for Mathrubhumi, has already sparked significant public debate.
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PROMOTED
Sep 16, 2025
SMARTIES India 2025 shortlist unveils the boldest ...
184 entries were shortlisted for the 14th SMARTIES India edition, which were screened by over 100 jurors; 50 jurors decide the final wins.
PROMOTED
Sep 02, 2025
Havells ke deva
From AI films and OOH magic to influencer partnership, Havells powers the festive spirit
PROMOTED
Aug 21, 2025
The Navabharat’s Power-Packed Conclave is Back!
Scheduled for 23rd August 2025 at Hotel Taj President, Mumbai, this grand gathering will bring together the state’s most influential leaders.
Videos
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