PR

May 06, 2020

Women Leading Change Awards 2020: Five shortlists for India

Divya Karani, Preeti Mascarenhas, Sharmistha Ghosh, Swati Bhattacharya and team iProspect among the Indian shortlists

May 04, 2020

Opinion: How PR professionals strategise for ‘unprecedented times’

Thought leaders need to establish an emotional connect with consumers with the help of PR, states the author

Apr 28, 2020

PM Narendra Modi reigns over the Facebook throne

World leaders' reach on Facebook grows during COVID-19 according to BCW's annual report

Apr 23, 2020

ICCPL to hire PR professionals who lose their jobs during lockdown

Interviews will be conducted online and a joining letter will be offered if requirements are met

Apr 17, 2020

Weekend Wrap: 17 April

In the news: Actimedia, AutumnGrey, IPL, Mirum, Ventes Avenues

Apr 14, 2020

Genesis BCW to handle Sleepwell's PR mandate

Account won post a multi-agency pitch

Mar 06, 2020

Weekend Read: Are you Samantha Jones from Sex and the City?

The author dissects her personality who plays the role of a PR executive on the show

Mar 01, 2020

Corona hits back at 'misinformation' about brand damage from coronavirus

Consumer sentiment and sales are strong, the brand said.

Feb 19, 2020

Royal Enfield assigns PR mandate to 20:20 MSL

The agency will handle all external stakeholder communications

Feb 17, 2020

PR in a global crisis: Do’s and don’ts for the beaten-down travel industry

The hospitality and tourism industries are some of the worst affected in the crisis – so how should they strategise their communications in this difficult time?

Feb 11, 2020

Edelman returns to growth, revenue up 2.1% in 2019

Revenue was up 1.6% in the US, 2.4% in EMEA and 4.5% in APAC.

Feb 06, 2020

Weekend Wrap: 7 February

In the news: Emirates, JSW Steel, One Source, Tata Power, Value 360 Communications

Feb 05, 2020

Airbnb assigns PR mandate to Edelman

Account won post a multi-agency pitch

Jan 30, 2020

Weekend Wrap: 31 January

In the news: 80dB-Mavericks, Blink Digital, brand-comm, CavinKare, Discovery Communications, Simplified Selling Group, SoCheers, Star Gold, Unacademy

Jan 23, 2020

Weekend Wrap: 24 January

In the news: Adfactors PR, Kingfisher Ultra, L'Oreal, Media Moments, Omnigel, Ruder Finn, White Rivers Media

Jan 23, 2020

Genesis BCW and Six Degrees BCW to function under one 'BCW India Group'

Burson Cohn and Wolfe completes 100 per cent acquisition of Six Degrees BCW

Jan 17, 2020

One Source bags the mandate for Balance Hero

The account was won after a multi-agency pitch process and the mandate will be spearheaded out of Delhi-NCR