PR

7 hours ago

CCI raids raise questions on advertising ethics in India

The recent raids on GroupM, Publicis, Dentsu and IPG have put newfound regulatory heat on top agencies, raising uncomfortable questions about price-fixing, market dominance, and the future of media buying in India.

1 day ago

Omnicom and IPG shareholders approve takeover in key ‘milestone’

US-based Omnicom still requires consent of regulators in 17 markets to acquire IPG.

2 days ago

Meta to begin testing Community Notes feature across Facebook, Instagram and Threads

Following its move away from third-party fact-checking, Meta’s Community Notes feature is intended to be less biased and more scalable.

2 days ago

Former Dentsu APAC heads launch regional B2B marketing agency

EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B model and deliver marketing-as-a-service underpinned by business results.

3 days ago

Moves and wins roundup: Week of 17 March

Our weekly roundup of the latest appointments and account wins news from Brandwidth Mediaè, ElleQuinn, PR Pundit Havas Red, Brand Concepts, Hindustan Coca-Cola Beverages, Grapes Worldwide, The PR Stop, The Trade Desk, Gamerji, MagicCircle, Times Music, HiveMinds, Hashtag Orange, BBH India, JioStar, Salt Brand Solutions, Montreux Festival 2025, Trailytics, Gucci, and many more.

3 days ago

VCCP bags global creative account for Wimbledon

Campaign content will run on TV networks around the world including India, Australia, and China.

Mar 13, 2025

Wizikey unveils AI-powered social media monitoring tool

A global consumer electronics major and an entertainment studio conglomerate are the solution's early adopters.

Mar 13, 2025

Capgemini appoints FleishmanHillard as global comms agency

The account moved after a competitive pitch

Mar 12, 2025

Diversity is not a checkbox—This PR agency proves why

Mumbai’s Connekting Dots is rewriting PR’s rulebook with an all-women team, tackling industry biases while proving talent—not gender—drives success.

Mar 10, 2025

Moves and wins roundup: Week of 10 March

Our weekly roundup of the latest appointments and account wins news from Havas India, Ather Energy Limited, Lubi Industries, Webenza, PR Pundit Havas Red, FCB Kinnect, Value 360 Communications, PhysicsWallah (PW), PHD India, Firstpost, ABND, Bay Owl Studios, Impact Communications, Poker Dangal, Amarnath Securities, SW Network, FCB Group India, 80dB Communications, and many more.

Mar 07, 2025

IPL ads get a data makeover: What it means for brands

JioStar and Nielsen’s audience measurement shake-up brings IPL advertisers closer to real-time insights, reshaping digital ad strategies for 2025.

Mar 06, 2025

Rebranding done right: Lessons from Zomato’s evolution to Eternal

Zomato’s transition to Eternal serves as an example of how brands can leverage influencer marketing to amplify their rebranding efforts and reshape consumer perceptions, says Dot Media CEO and co-founder.

Mar 04, 2025

Kotak’s ‘Hausla Hai Toh Ho Jayega’ banks on ambition, betting on boldness

The campaign taps into a cultural shift where risk-taking and resilience define success, promising that with the right partner, audacity pays off.

Mar 03, 2025

Moves and wins roundup: Week of 03 March

Our weekly roundup of the latest appointments and account wins news from 1702 Digital, Communicate India, Mad Influence, NP Digital, Bandhan Life Insurance, AAO NXT, CereOne Media, Social Panga, PR Professionals, HOWL Digital, DotMe, 0101.Today, JioStar, My11Circle, FCB India, Tips Music, The Communication Council, VML, 1702 Digital, Big Bang Social, Poppy Seed Communication, Reflection Advertising DMCC, HiveMinds, SoCheers, Schbang, and many more.

Mar 03, 2025

JioStar helps advertisers to balance reach with performance, optimising every rupee: Ishan Chatterjee

While IPL 2025’s scale is undeniable, JioStar’s focus is on deeper engagement, delivering richer, more immersive experiences for both viewers and advertisers, says its chief business officer.

Mar 03, 2025

Stagwell revenue up 10% organically in last quarter of 2024

The holding company is predicting net revenue growth of 8% this year.

Mar 03, 2025

Ikea’s India play: Why online comes before the big store

The retailer flips its global strategy in India, launching online-first to tap into digital-savvy shoppers and decode evolving consumer preferences.

Mar 03, 2025

Ochre Spirits stirs the pot with #PourOutTheToxic, and it’s about time

No capes, no heroics—the brand dares men to break the uneasy silence they all know and complicitly condone.

Feb 28, 2025

APAC revenue dips for Edelman as global revenue slips back to under $1 billion

Like-for-like global revenues were $986 million last year, compared to $1.04 billion in 2023 while APAC revenues were down 11.5%

Feb 28, 2025

Coach’s AI-powered handbags take a swing at a fashion revolution

By harnessing Adobe Firefly’s generative AI, Tapestry is redefining handbag design—scaling creativity while maintaining brand integrity.