Advertising

2 hours ago

FCB India to handle creative for Lakme and Elle 18

Account won post a multi-agency pitch

3 hours ago

Dentsu forecasts revival in adspend in 2021, digital to account for 50% for first time

India, the UK and and France expected to see fastest growth, and the OOH market will revive

15 hours ago

Global marketing and tech M&A fell 19% by volume and 50% by value in 2020: Ciesco

Holding networks closed only 15 deals in the year, a 42% decline from 2019's total of 26

1 day ago

Live blog: News updates - week of 25 January

In the news: Digital Refresh Network, NBA, Purplle.com

1 day ago

Drawing conclusions with Aditi Jain

Weekly commentary, observational humour and satire on contemporary events by Aditi Jain, director - brand strategy, Tilt Brand Solutions

2 days ago

Havas Group launches internship program

Called Havas Spark, the 15-member batch will have individual mentors

3 days ago

Vishnu Mohan to depart Havas Group

A reorganisation will see management of the region shifting to Alberto Canteli, currently CEO of Middle East and Eastern Europe, except for India, which will continue under Rana Barua

Jan 22, 2021

BBDO India bags Aegon Life Insurance's creative

Account won post a multi-agency pitch

Jan 22, 2021

Unilever prepares to call international media-buying review

FMCG giant uses three agency holding companies

Jan 22, 2021

Advertising in the times of corona: Everything’s changed, everything’s the same

Campaign India checked in on the advertising industry that’s reeling from Covid-induced shrinking budgets, inconclusive pitches and a pitch process that lacks any formal ground rules

Jan 22, 2021

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films presents his weekly sketches for Campaign India

Jan 21, 2021

MediaCom unveils global repositioning, logo rebrand

Global CEO Nick Lawson is taking a new broom to the agency, which turns 35 this year

Jan 21, 2021

Dentsu reportedly looking to sell Tokyo HQ

A sale could yield close to US$3 billion and be one of Japan's biggest real estate transactions ever, according to published reports

Jan 21, 2021

Ogilvy hires Steve Soechtig to lead global experience practice

Mark Read, CEO of parent WPP, wants to grow its overall revenue from experience, technology and e-commerce from 25% to 40% by 2025

Jan 20, 2021

Sebamed allowed to advertise naming HUL brands

But the ads have to take out the reference to detergent bars

Jan 19, 2021

Drawing conclusions with Aditi Jain

Weekly commentary, observational humour and satire on contemporary events by Aditi Jain, director - brand strategy, Tilt Brand Solutions

Jan 19, 2021

Creative critique from a gender lens: 11-15 January

Dr AL Sharada, director, Population First, reviews a selection of ads from last week