Advertising

14 hours ago

Pepsi adds Sonu Sood to 'swag stars'

Releases film featuring the actor

23 hours ago

'Priceless' pivot: How Mastercard took exclusive experiences online

Global CMO Raja Rajamannar told the Campaign Connect audience how Mastercard's pre-COVID risk planning, and its well-formed brand purpose, guided its actions through the crisis.

1 day ago

Drawing conclusions with Aditi Jain

Weekly commentary, observational humour and satire on contemporary events by Aditi Jain, director - brand strategy, Ogilvy

1 day ago

Sorrell warns of homogenous purpose campaigns, says COVID-19 is 'burning platform' for digital acceleration

In a wide-ranging live session during Campaign Connect, the former boss of WPP spoke to the acceleration of digital and responded to the 'distressing' situation unfolding in the US.

1 day ago

Nike, Adidas, Netflix, Ben & Jerry's and more show support for Black Lives Matter

Protests have been taking place across the globe following George Floyd's death.

1 day ago

Creative Critique through the gender lens: Ad reviews 25 May - 1 June

Dr AL Sharada, director, Population First, reviews a selection of ads from last week

2 days ago

Campaign Connect starts tomorrow

Don't miss your chance to hear from top CMOs from Unilever, Mastercard, Burger King, Axa, DBS and agency leaders like Arthur Sadoun, Sir Martin Sorrell, Gary Vaynerchuk and more. Full agenda inside.

May 29, 2020

Former Leo Burnett Orchard COO announces launch of Gravity Integrated

Prashant Challapalli teams up with Chandrabhan Singh and Kalyan Ram Challapalli to launch business and brand consulting firm

May 29, 2020

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films presents his weekly sketches for Campaign India

May 28, 2020

Get ready to find out the most creative agencies of the last decade in global Cannes report

"For the first time this is something that recognizes sustained creative excellence and performance over a longer period of time."

May 28, 2020

'There has been some positive movement, but a lot more needs to be done': Ashish Bhasin on Government's help

State Governments like Gujarat as well as some ministries from the Central Government clearing part dues

May 28, 2020

PK Anil joins Windchimes Communications to head creative

Last full-time agency stint was with BBDO in Sri Lanka

May 28, 2020

Weekend Wrap: 29 May

In the news: #Arm Worldwide, ASCI, Dollar Industries, Ewar, Gozoop, IIFL, Sarovar Hotels, Twelfth Man

May 28, 2020

Ads come to Instagram's IGTV format

And creators will share in the revenue. An initial trial includes 200 English-speaking creators.

May 28, 2020

Dentsu plans 7% cost reduction as it reports 0.8% drop in organic revenue

Spokesperson confirms the cost cutting does not include additional staff reductions.

May 27, 2020

Liqvd Asia gets Sagnik Ghosh as managing partner

Ghosh was previously with Star TV Network

May 27, 2020

Kent RO apologises for discriminatory ad

Following criticism online, company has withdrawn the ad and issued an apology.