Advertising

1 day ago

72andSunny Singapore says good riddance to 2020

An original tongue-in-cheek line of merchandise sends off 2020 with goods like beer and T-shirts that help us remember the shitty year that was

1 day ago

Agency of the Year 2020 winners: South Asia

Here are the winners for the South Asia region in the 2020 Campaign Asia-Pacific Agency of the Year awards

2 days ago

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films presents his weekly sketches for Campaign India

2 days ago

Campaign South Asia AOY 2020: Famous Innovations, Dentsu agencies dominate

Famous Innovations bags the most gold wins, while Dentsu Webchutney wins the highest number of awards

2 days ago

Boycott Culture: How brands tackle aggressive social media dissent

Is responding or ignoring the best strategy for online backlash?

2 days ago

Making sense of AKQA-Grey merger: 'absolutely necessary' but with risks

WPP says past mergers of creative and digital agencies mean this new combination should work but there are hurdles

2 days ago

Global industry leaders convene to discuss 'the great reset'

On December 8, Campaign Connect will bring together leaders from around the globe from Unilever, Disney, Mondelez, Burger King, Electronic Arts, Kraft Heinz, Facebook, Coca-Cola, Salesforce, Accenture and many more to determine how marketing will move forward

3 days ago

Grey area: Naresh Gupta, co-founder and managing partner, Bang in the Middle

Ex-Grey ad folk reminisce about their time at the agency with Grey Group set to fold into AKQA

3 days ago

Drawing conclusions with Aditi Jain

Weekly commentary, observational humour and satire on contemporary events by Aditi Jain, director - brand strategy, Tilt Brand Solutions

3 days ago

Mondelez hires MediaMonks and Publicis Groupe for worldwide content production

The $1.2 billion-a-year food advertiser wants to create a higher volume of personalised content

4 days ago

ASCI introduces guidelines for real-money online gaming

Looks to make real-money gaming safer by making advertising more responsible

4 days ago

Grey area: Malvika Mehra, independent creative

Ex-Grey ad folk reminisce about their time at the agency with Grey Group set to fold into AKQA

Nov 23, 2020

Grey area: Vikram Gaikwad, founder and CCO, Underdog and co-founder, Centrick

Ex-Grey ad folk reminisce about their time at the agency with Grey Group set to fold into AKQA

Nov 23, 2020

For Unilever, pandemic provides new purpose for brand Lifebuoy

Over 126 years after William Lever founded the soap brand to aid Cholera-ravaged England, Lifebuoy is returning to its roots as it becomes a billion-Euro brand and mounts a global expansion

Nov 23, 2020

Grey area: Sudhir Nair, founder and CEO, 21N78E Creative Labs

Ex-Grey ad folk reminisce about their time at the agency with Grey Group set to fold into AKQA

Nov 23, 2020

Parody 'GreyKQA' website makes fun of AKQA-Grey merger

Pranksters have set up spoof domain names and social media accounts in name of GreyKQA, AKQGrey and AKQA Group

Nov 20, 2020

Battle of the Brands: Forest Essentials vs Kama Ayurveda

A weekly round up of the action in the social media space

Nov 20, 2020

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films presents his weekly sketches for Campaign India