Advertising
WPP boss Cindy Rose awarded $6.1 million in shares to compensate for leaving old employer
Shares will vest over five-year period.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Dentsu names John Mescall as global chief creative partner amid strategic uncertainty
Based in New York, he will work alongside Dentsu’s global chief creative officer, Yasu Sasaki, to define and raise creative standards across the network.
Festival of Stagwell postponed following holdco's defence of work with Israeli government
The event was set to take place on September 10.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Amazon and Netflix strike major ad partnership
Starting in Q4, Netflix will make its ad-supported inventory available via Amazon’s DSP in 12 key markets, including Australia, Japan, U.S., U.K. and Germany.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Grey India bolsters creative bench, hires Nikhil Guha and Mahima Kukreja
The two hires strengthen the agency’s Delhi leadership.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Himalayan Water pours culture into campaign cups
The Himalayan Day initiative blends clay, craft and community, with limited-edition packs designed by mountain artists.
Lenovo’s new VP of AI innovation, brand strategy plans to break through ‘AI slop’ marketing
LinkedIn, Google and Edelman vet Santi Pochat begins his newly created role as Lenovo preps for World Cup, Formula 1 and CES activations.
.png&h=268&w=401&q=100&v=20250320&c=1)
Why do it, Nike? What makes a good brand logo?
Why do legacy brands rebrand, and what does it take to succeed? Campaign examines whether the investment pays off and the steps behind a successful transformation.
HubSpot introduces new AI-backed marketing framework
Loop Marketing is stacked with 200+ AI-powered tools to help businesses build smarter human‑AI hybrid teams across marketing, sales and service.
EU fines Google nearly $3.5 billion for abusing adtech dominance
Tech giant Google has been fined €2.95 billion, equivalent to US$3.5 billion, by the European Commission for allegedly abusing its dominance in the online adtech sector.
Creativity, not cost-cutting, emerges as agencies’ test
With consolidation rising and ROI under strain, agencies face pressure to return to bold ideas while navigating AI and budget controls.
Criteo charts new course with AI, retail media and CTV
As privacy rules tighten and quick commerce surges in India, the global commerce media company is expanding its local playbook with Zepto, AI, and cross-channel bets.
Campaign roundup: Week of 8 September
The latest ad films and campaigns from brands like JBCN Group, Tata AIA, Zeno Health, Nykaa, Elevn, Sideways, in our weekly roundup.
Moves and wins: Week of 8 September
Our weekly roundup of the latest appointments and account wins from Dentsu X India, ASK Asset & Wealth Management Group, Segumento, Publicis, iCubesWire Films, GalaxEye, Divo Music, Metamorph Communications and many more.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Nike flips the script: From action to intention
The brand’s latest campaign questions perfection, urging Gen Z athletes to embrace showing up over winning, in a timely cultural pivot.
India’s ad market shifts, without a clear winner
From TV’s mass reach to digital’s automation surge, the mid-year data shows marketers diversifying spend instead of converging.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Microdramas test India’s appetite for stories in 120 seconds
Instagram and homegrown rivals flood the market with bite-sized serials, chasing Gen Z engagement while grappling with uncertain monetisation.
Arun Nanda’s demise leaves an indelible mark on Indian advertising
From Lever’s lightning strikes to Rediffusion’s rise, his career bridged brand-building, policy advisory, and global ad networks.
Laurent Ezekiel named Ogilvy CEO, Devika Bulchandani moves to WPP COO
The appointments follow the arrival of new chief executive Cindy Rose on 1 September.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
