Advertising

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Mitali Srivastava Hough launches Equal
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1 day ago

Mitali Srivastava Hough launches Equal

The agency will specialise in cause marketing and CSR solutions

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Agency staff get two hours max for uninterrupted work
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1 day ago

Agency staff get two hours max for uninterrupted work

Interruptions and overbooking are rife in the agency world, but remote working is shown to improve productivity.

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Weekend Wrap: 20 February
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2 days ago

Weekend Wrap: 20 February

In the news: HiveMinds, Ideate Labs, iQOO, Lifelong Online, Single, Skootr

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UPES appoints Publicis to handle creative
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2 days ago

UPES appoints Publicis to handle creative

First brand campaign conceptualised by the agency has been released

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A year after abandoning 'deathtrap', WPP's Malaysian campus plans remain in limbo
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3 days ago

A year after abandoning 'deathtrap', WPP's Malaysian campus plans remain in limbo

Agency network says it continues to look for a suitable location for a new KL campus, with agencies remaining in disparate offices for now.

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Diageo extends its partnership with The Glitch
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3 days ago

Diageo extends its partnership with The Glitch

The agency has been working on digital previously

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Cannes Lions 'remains firmly open for business' amid coronavirus outbreak
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3 days ago

Cannes Lions 'remains firmly open for business' amid coronavirus outbreak

News follows cancellation of MWC announced last week.

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Former McCann veterans launch MysticMonk
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4 days ago

Former McCann veterans launch MysticMonk

Anil Manan, Devashish Singh, Neeru Rastogi and Anuj Saxena launch agency in Delhi that is looking to expand soon to Canada, USA

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Bombay Shaving Company assigns creative mandate to L&K Saatchi & Saatchi
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Lowe Lintas to handle Hershey's India
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Feb 16, 2020

Lowe Lintas to handle Hershey's India

Account won post a multi-agency pitch

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Creative Critique: Valentine's Day ads seen through the gender lens
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Feb 14, 2020

Creative Critique: Valentine's Day ads seen through the gender lens

Dr AL Sharada, director, Population First, reviews a selection of Valentine's Day ads

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Weekend Wrap: 14 February 2020
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Feb 14, 2020

Weekend Wrap: 14 February 2020

In the news: DLF Avenue, Muthoot Fincorp, Imara, India News Communications, Team Pumpkin, UB Export

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Weekend Laugh: Producer's Diary by Dalbir Singh
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Feb 14, 2020

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films presents his weekly sketches for Campaign India

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Dentsu posts US$737 million loss for 2019
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Feb 13, 2020

Dentsu posts US$737 million loss for 2019

Organic revenue declined 1% globally and 12.3% in APAC.

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Smita Murarka joins Duroflex as VP - marketing
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Weekend Fun: Valentine's Day 2020 collection
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SpiceJet appoints Leo Burnett for creative
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Feb 13, 2020

SpiceJet appoints Leo Burnett for creative

Account won following a multi-agency pitch

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Cabinet ministers urged to increase 'welfare advertising'
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Feb 13, 2020

Cabinet ministers urged to increase 'welfare advertising'

Countrywide outreach campaign will be carried till 31 March.

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DDB Mudra Group bags BharatBenz's integrated marketing mandate
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Feb 12, 2020

DDB Mudra Group bags BharatBenz's integrated marketing mandate

Account won post a multi-agency pitch

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Wunderman Thompson South Asia to handle Panasonic air conditioners' creative