Media
BARC India to launch integrated TV + OOH TV measurement service
Also reveals that it has expanded its panel to 40,000 homes
Media360 India: 'Agencies that offer lower rates are generally picked': Vineet Sodhani
The CEO of Spatial Access spoke about whether the clients and agencies must do so that there’s mutual benefit
Media360 India: Images from the awards night
iProspect, Performics.Resultrix, Mahindra Rise, Columbus India, Viacom18 and VRL Media were among Gold winners at the first edition of the Media360 India Awards held in Mumbai on 19 March 2019. Here are images from the night.
Media360 India: 'Print plus digital is a bomb of a combination'
A panel that consisted of Ashish Bhasin, Ambi Parameswaran, Kaacon Sethi and Rameet Arora discussed the future of the Indian print industry at Media360 India
Media360 India: The present, the future and some fun predictions
Wavemaker's Kartik Sharma lists down trends he expects to see in the media fraternity in the coming years
Media360 India: Images from the Summit
The second edition of the Media360 India Summit was held in Mumbai on 19 March 2019. View images from the event here.
Media360 India to be held in Mumbai today
Along with the Summit, winners of the first edition of the Media360 India Awards will also be announced today
Initiative bags Joy Personal Care and X-Men's media
The agency's Kolkata and Gurugram office will work on the account
CarDekho assigns media mandate to OMD
Agency assigns a dedicated team in Gurugram to handle the account
Kantar becomes single brand
All units and services to be consolidated under single name.
Mullen Lintas to handle Zee Media's creative
Mandate includes Zee News, Zee Digital and five other channels
Tangrams awards aligns with Spikes Asia
New arrangement allows submission into both awards, which will be presented during all three days at the Spikes Asia festival in September.
Warc Media 100: Mindshare Mumbai among top 10 agencies for media excellence
India ranked seventh on the list of top 10 countries
Mediacom to handle Mobile Premier League's media
Account won following a multi-agency pitch
Media360 India: Shortlists announced
The winners will be announced on 19 March 2019 in Mumbai
Media 360 India: First list of speakers announced
The event will be held in Mumbai on 19 March
Lodestar UM to handle Zomato's media mandate
Account won post a multi-agency pitch
New Business League: January 2019 update
Leo Burnett and Mindshare start the year on top
Mahesh Shetty to join Viacom18 as network head of sales
Will move from Entertainment Network India where he is currently COO
Behrouz Biryani appoints DCMN for media duties
Account won post a multi-agency pitch
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