Media

8 hours ago

Tata Play brings addressable ads to linear television

Allows brands to split one ad slot across multiple audiences

8 hours ago

Rapid fire with Saurabh Srivastava

Our year-ender this time around places the fraternity on the 'hot seat' to answer questions about the year gone by and their expectations from 2024

3 days ago

BQ Prime merges with NDTV Profit

NDTV Profit has been relaunched

3 days ago

48% Indians want more inclusive representation from brands: ASCI

Depiction of women in Indian ads continues to be skewed stereotypically while diversity and inclusion of LGBTQI+ groups nearly absent, according to a Kantar report

4 days ago

Global adspend to grow by 4.6% to $753 billion in 2024: Dentsu

As a proportion of GDP, Japan's adspend leads the world

4 days ago

Entertainment and fashion make for a good marriage: Flipkart's Abhishek Maloo on 'The Archies' collaboration

Flipkart Fashion's senior director, customer, growth, marketing and operations, Abhishek Maloo, shares the thought behind the special collaboration with the upcoming Netflix film, and why he considers fashion as a great equaliser on a platform that believes in democratising fashion

4 days ago

Network18 merges TV18 and E18

Aims to simplify the holding structure and create an integrated news media conglomerate

Dec 06, 2023

Banijay Asia and Endemol Shine India elevate Rishi Negi and Mrinalini Jain

Negi was CEO, Endemol Shine India, and Jain was executive vice president - business and content

Dec 06, 2023

Rapid fire with Zee's Mona Jain

Our year-ender this time around places the fraternity on the 'hot seat' to answer questions about the year gone by and their expectations from 2024

Dec 05, 2023

Republic network launches business channel

Called R Business, the channel will focus on business news across financial, industrial, goods and services, markets, and BFSI among other sectors

Dec 01, 2023

Republic Media Network elevates Mohit Dhamne and S Sundaram

Mohit Dhamne has been named as the chief financial officer and S Sundaram has been elevated to director of strategy for the network

Dec 01, 2023

Want to demonstrate the value of our audience to advertisers: Kristiana Carlet, Spotify

As Spotify Audience Network launches in India, Kristiana Carlet, Brad Grealy and Arjun Kolady, shed light on how the audio-first marketplace intends to bridge the gap between audiences, creators, and advertisers

Dec 01, 2023

Campaign India Crash Course: Creating a network based in India

In this lesson, Saurabh Varma, founder and CEO, Wondrlab, explains how one can look to create an agency network based in India

Dec 01, 2023

Rapid fire with Sony's Neville Bastawalla

Our year-ender this time around places the fraternity on the 'hot seat' to answer questions about the year gone by and expectations from 2024

Nov 30, 2023

Spotify Wrapped 2023 celebrates real moments with real music

Spotify’s annual year-end recap campaign expands on personalised listening habits and drops easter eggs around the world

Nov 28, 2023

Agency of the Year South Asia 2023: Mindshare, Ogilvy and Avian WE take the big wins

WPP’s Mindshare and Ogilvy dominate the Gold wins; the Gold list also prominently features Famous Innovations. New entrant, Talented.Agency is the second most-awarded

Nov 27, 2023

215 new brands advertised in ICC World Cup 2023 over 2019: TAM report

The ICC Men's Cricket World Cup 2023 witnessed 34% more brands than in 2019, the report cited

Nov 27, 2023

Women Leading Change 2024: Entries open

Entries to close on 21 December