Opinion
Sandeep Goyal
Jan 02, 2019

Blog: King Kohli or King Kong Kohli?

There are two schools of thought on Virat Kohli. One that believes that he ought to be more restrained, more responsible, more respectful. The other school believes that Kohli is Kohli because he is everything that you do not expect him to be, which is why when he is aggressive and abrasive, he is actually charming and captivating; endearing and enviable.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

2 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

3 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

4 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Johny Lever features in KFC’s new Feastival campaign

5 Johny Lever features in KFC’s new Feastival campaign

Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

6 Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

Kinder Joy launches DC-themed Funko Pop! collection in India

7 Kinder Joy launches DC-themed Funko Pop! collection in India

Livpure selects Weber Shandwick as communications partner

8 Livpure selects Weber Shandwick as communications partner

Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

9 Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

10 NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

Related Articles

Why audio is the new video for advertisers
Opinion
Sep 13, 2024
Vineet Singh

Why audio is the new video for advertisers

Tailoring your brand’s marketing for the urban hustle versus rural roots
Advertising
Jul 19, 2024
Kush Aggarwal

Tailoring your brand’s marketing for the urban ...

Why brands must rethink the marketing funnel
Marketing
Apr 11, 2025
Tejinder Gill

Why brands must rethink the marketing funnel

The scroll effect: How Instagram marketing is shaping new-age consumer behaviour in India
Media
May 21, 2025
Rutu Mody-Kamdar

The scroll effect: How Instagram marketing is ...

Just Published

Winners of Agency of the Year 2025-South Asia announced
Awards
4 hours ago
Campaign India Team

Winners of Agency of the Year 2025-South Asia announced

See the complete winner list for the South Asia region in the 2025 Agency of the Year awards.

Omnicom's new structure: Here's who leads APAC
Advertising
17 hours ago
Nikita Mishra

Omnicom's new structure: Here's who leads APAC

Omnicom leaders rise to the top of the pecking order as details about new leadership across India, Australia and New Zealand emerge.

How to be GEO-ready in 2026
Marketing
18 hours ago
Neeraj Sancheti

How to be GEO-ready in 2026

The future of discovery won’t be a search result. It will be a conversation, one where AI decides whose voice to amplify.

Senco Gold & Diamonds launches new wedding collection with Kiara Advani
Advertising
19 hours ago
Campaign India Team

Senco Gold & Diamonds launches new wedding ...

The campaign captures a bride's emotional journey as she prepares for a new chapter, highlighting the intimate relationship between bridal jewellery and personal expression.