sandeep goyal

Jan 19, 2021

Blog: Thank you Mr. Kamath! Better late than never

Following the news of ASCI banning surrogate ads of 12 liquor companies, the author states that his crusade of three years against ASCI’s inaction has finally succeeded!

Dec 07, 2020

Blog: The storm in a tea cup, honey traps and wine that is music

The author puts down his thoughts on the recent developments in the F&B industry after FSSAI's 'Eat Right India' campaign angered The Coffee and Tea boards in the country

Dec 03, 2020

Blog: The CEO as brand ambassador - how 'Mahashay' of MDH became a household name

The author asks if this strategy can work and looks at which CEOs have succeeded as brand ambassadors and who have not

Nov 12, 2020

Conversational AI agency Versa enters India through a JV with Mogae

Tanya Goyal will be Versa India’s chairperson

Nov 10, 2020

The brands that won and lost this year's IPL are...

Adland list their favourite and least favourite piece of work along with advice for brands next year

Nov 08, 2020

'AR and VR can add to the food experience': Chef Sanjeev Kapoor

Kapoor was speaking at the launch of Sandeep Goyal's book Future Shock