marketing

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Blog: Janxiety? How brands can profit from it
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4 hours ago

Blog: Janxiety? How brands can profit from it

Janxiety is a good trigger that marketers could leverage. This unique offer ends in a week, unless you are ready to wait for one entire year.

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Opinion: 9 digital marketing trends that will shape 2019
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1 day ago

Opinion: 9 digital marketing trends that will shape 2019

Here are nine of the most important trends to watch out in this year

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India as a country brand; win-some, lose-some: 2019 Edelman Trust Barometer
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2 days ago

India as a country brand; win-some, lose-some: 2019 Edelman Trust Barometer

The 2019 edition of the Edelman Trust Barometer is out. How does India compare with the rest of the world? Some key findings

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Blog: Asrani... who? Is nostalgia such a smart idea?
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2 days ago

Blog: Asrani... who? Is nostalgia such a smart idea?

The commercial featuring Asrani is a bit of nostalgia, a bit of curiosity. But the core of the issue is, why him?

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A 'solid' battle brewing between Liqvd Asia and IPG's Liquid India?
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Jan 15, 2019

A 'solid' battle brewing between Liqvd Asia and IPG's Liquid India?

"Expect the MNCs to be good at conducting due diligence at least," Liqvd Asia, Managing Director, Arnab Mitra told Campaign India speaking of the InterPublic Group's recent launch of Liquid India

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Blog: 2019 is going to be a PANTASTIC year
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Jan 07, 2019

Blog: 2019 is going to be a PANTASTIC year

2019 should hopefully put Rishabh Pant into the coveted league of brand ambassadors.

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