Watch the campaign conceptualised by Contract India here
Watch the campaign conceptualised by McCann Worldgroup here
The CMO and JMD of Parle Agro discusses how the company is looking to design to achieve its target of being the number one mango drink in the country
Can masculine brands dare to advertise their masculinity, today? If so, how far can they stretch it?
A weekly section on brand chatter in the social space
'We have learned a lot,' Publicis Groupe chief executive insists.
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