The author looks at products and brands 'we never knew 10 years ago'
The author analyses a gamble carried on by Boris Johnson which has paid off handsomely
The Supreme Court’s ruling today in the MS Dhoni/Rhiti Sports case will further sharpen liabilities and responsibilities of celebrities says the author
The new ambassador is also controversial and kind of contra-intuitive as a choice
The author reflects on Sony Sab's move to the top of the GEC pile and states what has gone right for the channel
Post the announcement of the series, the author wonders if 'brand Virat Kohli' is going too far
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins