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Thanks to Twitter's tie-ups with Microsoft and Google, the micro-blogging site can no longer be ignored by brands seeking to maintain their reputation online. Revolution Magazine investigates what the marriage of search and social media means for marketers.This is an appeal to the stubborn 10 per cent of brands that have dismissed Twitter as a fad. To the other 90 per cent or so - those employing or currently developing a Twitter strategy - well done!
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