microsoft

Aug 03, 2020

Microsoft deal to buy TikTok in US would include ANZ and Canadian markets

Buyout aims to address security concerns from governments in these markets over user information and privacy.

Sep 06, 2019

Illegal or not, Bud Light's 'corn syrup' drive is just cheap, lazy advertising

Anheuser Busch took a grenade and threw it into the fantasy 'Dilly Dilly' world it worked so hard to create

Jul 25, 2019

Facebook finds fresh Microsoft/Sony data breach amid new privacy standards

FTC confirms $5bn Facebook fine, criticises the company's 'deceptive' behaviour, and announces it is suing Cambridge Analytica.

Feb 05, 2019

Round-up of Super Bowl 2019 ads

View some of the films here

Oct 04, 2018

Apple regains crown as world's most valuable brand as Facebook value sinks

Apple has beaten Google to return to the top, with Amazon in third place.

Feb 02, 2018

The business relevance of diversity

What are the challenges for a CMO when targetting a diverse market? A panel at the Marcus Evans CMO Excellence Forum 2018 dwelt upon this topic. Excerpts: