DOJ: Google must be split up to fix its ad monopoly
Following a historic antitrust victory in September, the DOJ argued that Google’s dominance in adtech cannot be fixed with promises or fines alone.
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Google collaborates with Tiger Telly for new campaign
Tiger Telly is the advertising arm of Tiger Baby, a production house founded by filmmakers Zoya Akhtar and Reema Kagti.
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Build a brand that kids will love
Most brands try too hard to convince. Kids remind you that when something feels good, it doesn’t need explaining.
WPP continues AI overhaul with $400-million Google partnership
WPP’s deal with Google ramps up its AI capabilities as new CEO Cindy Rose moves to catch competitors and speed campaign production.
Lenovo’s new VP of AI innovation, brand strategy plans to break through ‘AI slop’ marketing
LinkedIn, Google and Edelman vet Santi Pochat begins his newly created role as Lenovo preps for World Cup, Formula 1 and CES activations.
EU fines Google nearly $3.5 billion for abusing adtech dominance
Tech giant Google has been fined €2.95 billion, equivalent to US$3.5 billion, by the European Commission for allegedly abusing its dominance in the online adtech sector.
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