5 hours ago

Global adspend to grow 9.2% powered by Olympics, World Cup and US mid-terms

The top five markets in 2022 will continue to be the US, China, Japan, UK and Germany, while the fastest growing markets will be India, US, Russia and Canada

2 days ago

Enamor appoints The Glitch

Account won post a multi-agency pitch

3 days ago

CupShup wins Easiloan’s digital duties

Account won following a multi-agency pitch

3 days ago

Rediffusion to handle Cryptowire's creative mandate

Account won post a multi-agency pitch

3 days ago

Hiveminds bags Max Life Insurance

Account won post a multi-agency pitch

Jan 21, 2022

YouTube’s most-watched regional language ads of 2021

The ranking features ads across six languages including Marathi, Telugu, Bangla, Punjabi, Tamil, Kannada

Jan 20, 2022

CavinKare appoints Schbang for three brands

This account was won post a multi-agency pitch

Jan 19, 2022

RepIndia bags Sleepwell’s digital and mainline mandate

Account won post a multi-agency pitch

Jan 18, 2022

Sorrell targets adtech, data analysis, metaverse with new VC fund

Advertising boss teams up with ex-WPP senior leader Sanja Partalo and investor Daniel Pinto to invest in technology businesses that will influence the future of advertising

Jan 13, 2022

Tinder unveils a diverse set of dating stories through the journey of firsts

Watch the films conceptualised by the in-house team here

Jan 12, 2022

IAMAI launches an Indian EdTech Consortium (IEC) to uphold code of conduct

Byju’s, Simplilearn, Unacademy, upGrad and Vedantu among other EdTech players are a part of the consortium

Jan 12, 2022

Facebook censors women’s health ads, report finds

Health startups focused on menopause, pelvic pain, pregnancy, menstrual health and sexual wellness had ads removed from the platform for violating "adult product" policies

Jan 12, 2022

Snapchat announces Httpool as sales partner in India

Also appoints Meta's Gaurav Jain to lead the revenue partnership team

Jan 12, 2022

New Business League: November 2021 update

New leader on the creative agency list; Mindshare retains lead among media agencies

Jan 11, 2022

CES 2022: How digital acceleration has changed marketing strategies

Marketers agree that the shift to digital during the pandemic has led to a deeper focus on customer engagement, the need for more efficient operations, and placed greater value on the customer experience

Jan 07, 2022

Spotify rolls out clickable in-app podcast ads at CES

The feature makes advertising interactive on Spotify original and exclusive podcasts