Wins Domino’s, Godrej No.1, Indian Express, among others; brand incubation, TV content take off
Pat Burns from BMB London will join the agency as executive creative director from February 1
MPG Mumbai has bagged the media duties of She Comfort, a sanitary napkin brand, following a pitch involving MPG and the incumbent Mudra Connext.The account size is estimated to be Rs 15-20 crore. The creative duties are being handled by The Parish.
Mudra Connext has bagged the mandates for the female care brand, She Comfort and the electrical appliance brand, V-Guard. The two accounts will be handled out of the agency’s Mumbai and Kochi offices.
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