itc classmate

Jan 20, 2015

ITC recreates memories of school with Classmate notebooks

Watch the film conceptualised by Rediffusion Y&R here

Jul 01, 2013

‘Every child who goes to school and writes with a pen is our target audience’: Karan Kumar

Q&A with Karan Kumar, marketing manager, ITC Classmate, on the marketing strategy, ad spend, media mix and more.

Jun 29, 2012

Video: Campaign India 'Love That Ad'

We asked consumers which ad they liked best from the five presented on Campaign India from 15 June to 22 June

Jun 21, 2012

ITC Classmate urges kids to be themselves, stay 'one of a kind'

Classmate, an education and stationery brand from ITC, has rolled out a new campaign themed ‘Because you are one of a kind’.

Sep 24, 2010

Rediffusion Y&R bags digital mandate for ITC Classmate

Online campaign expected to go live soon