cut the crap

May 20, 2021

Amitabh Bachchan succumbs to Malkist's temptation

Watch the film conceptualised by Cut The Crap here

Nov 08, 2016

Cut The Crap to handle creative for FCUK innerwear in India

An integrated campaign including TV is on the cards

May 31, 2016

Cut The Crap bags creative mandate for three Cycle brands

Agency will handle Heritage, Vasu and Om Shanthi brands of agarbathies

Feb 23, 2016

Cut The Crap launches 'Design Sell'

Renuka DeSilva, who has moved from Lowe Lintas, to head unit

Nov 25, 2015

'We don’t need too many people… just the right kind of people’

Jagdish Acharya, founder director, Cut the Crap (CTC), tells us about his journey from product management to creative, with a few strategic steps in between, what Cut the Crap wants to stand for, and the start-up wave

Jul 12, 2013

Ujala re-launches, slots itself beyond ‘whiteness’

Watch the ad film created by Cut the Crap