altbalaji
How content piracy has evolved with the rise of OTT
OTT players and experts opine that content theft is yet to be viewed as a serious crime by consumers and tell us about the impact it leaves on business
Opinion: OTT landscape all set to change the dynamics by tapping the hinterlands
The author believes the quality of user experience has become a deciding factor for consumers choosing from available services
Government allows theatres to operate at 100% — what's next?
With the cinema industry now allowed to operate at 100% occupancy, we speak to industry experts who analyse what this would mean for the medium and its counterparts
Performics bags ALTBalaji's global digital mandate
Account won following a multi-agency pitch
Weekend Wrap: 2 August
In the news: Adfactors, Alburt Media, ALTBalaji, Buzzinga Digital, Grafdoer and Zee5
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