TO THE NEW has appointed Saurabh Das as chief operating officer. In his new role, Das will oversee global delivery, operations and transformation initiatives as the company focuses on its next phase of growth and operational expansion.
Das brings more than 25 years of leadership experience across private equity-backed, product and global services organisations. His experience spans business scaling, operational transformation and growth management across international markets.
Before joining TO THE NEW, Das was part of the executive leadership team at Material, a Blackstone portfolio company, where he served as chief delivery officer and also led revenue for one of the company’s global business units. Earlier, he held leadership roles at Brillio, Publicis Sapient and Adobe.
Over his career, Das has led large global teams, launched service offerings and driven digital and AI-led transformation programmes across North America, EMEA and APAC markets.
Narinder Kumar, ceo and co-founder, TO THE NEW, said: “Saurabh’s appointment marks an important milestone for us as an organization. His deep experience in scaling global operations and driving transformation makes him a strong addition to our leadership team. As we continue to evolve and accelerate our growth, his leadership will play a critical role in strengthening our delivery excellence and creating long-term value for our clients.”
Saurabh Das said: "I am thrilled to join TO THE NEW at such an exciting chapter in the company's journey. What drew me here is the clarity of vision, the quality of talent, and the genuine commitment to delivering meaningful outcomes for clients. We are at an inflection point where AI is fundamentally reshaping how digital services are delivered, and I see an enormous opportunity for TO THE NEW to lead that shift, embedding AI not just into the solutions we build for clients, but into the very fabric of how we operate and scale. I look forward to working closely with our teams across the globe to sharpen our delivery engine, accelerate our AI-led transformation capabilities, and ensure that as we grow, we do so with consistency, agility, and excellence. Together, I believe we have a tremendous opportunity to set a new benchmark for what an AI-powered digital technology services company can achieve."
The appointment comes as TO THE NEW strengthens its focus on AI-led digital transformation, product engineering, cloud and data services. The company is also looking to expand its global footprint and operational capabilities across markets.
TO THE NEW provides digital product engineering services across industries with capabilities spanning cloud, data and AI-led solutions. The company has been recognised by analyst firms including Gartner, Forrester, Everest, ISG and Zinnov across digital engineering, cloud, media and entertainment solutions, data and AI, and digital marketing.
