Lacto Calamine, Britannia Bourbon in ReBrand 100 Notable list

Lacto Calamine and Britannia Bourbon biscuits are the two Indian brands that have been selected by ReBrand 100 in its winner showcase for 2010 in the Notable category.  The ReBrand 100 Global awards recognises the best in rebranding exercises from around the world that effectively meet its strategic goals, while maintaining strong loyalty among its consumers, and is open to global organizations, Fortune 50 corporations, small businesses, accomplished entrepreneurs, respected nonprofit organizations, cities, and renowned universities from around the world.&n

by Campaign India Team