Campaign India Team
Jul 17, 2012

ITV acquires NewsX, expands portfolio

NewsX complements ITV’s portfolio, which includes Hindi news channel India News and six regional news channels in the north and central regions

ITV acquires NewsX, expands portfolio

 

ITV Group has announced that it has, with its ‘associates’, acquired control of INX News Pvt. Ltd., which owns and operates the English news channel NewsX. This expands the portfolio of ITV, which runs Hindi news channel India News, besides six regional news channels in the north and central regions of India.
 
In a statement, Kartikeya Sharma, managing director, ITV, said, “This is a logical market expansion for us and enables us to enter the English news domain while strengthening our presence in the broadcast and digital media space. NewsX has emerged as a quality news provider with great growth potential and making it part of our group’s network of seven regional news channels will bolster news gathering abilities and create multiple synergies all around.”
 
In 2009, Vinay Chhajlani and Jehangir S Pocha took over NewsX, which was founded as part of INX Media promoted by former STAR ceo Peter Mukerjea.
 
Chhajlani and Pocha said being part of the ITV Group will help NewsX
‘transcend the limitations of being a stand-alone channel’, and ‘give
thrust to the channel’s editorial and commercial development’.
Source:
Campaign India

Related Articles

Just Published

2 days ago

Laurent Ezekiel named Ogilvy CEO, Devika Bulchandani...

The appointments follow the arrival of new chief executive Cindy Rose on 1 September.

2 days ago

Meta rolls out festive tools for India’s ad market

With reels, creators and AI at the centre, its latest updates aim to influence how brands navigate India’s 2025 festive season.

2 days ago

From ‘maybe’ to ‘must do’: Sun Pharma’s diabetes pitch

A father’s evasive answers becomes the centrepiece of a campaign that highlights how diabetes-linked fatigue chips away at everyday life.

2 days ago

Publicis CEO Arthur Sadoun shoots down suggestions ...

'We’re not interested in consolidating more of the same for the sake of efficiencies,' he said at New York investor conference.