Before the three-day festival kicks off later today, let's rewind to last year's edition
The three-day annual advertising festival, Goafest kicks off later today with the Industry Conclave followed by the Media, Publisher Abbys.
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Scheduled for 23rd August 2025 at Hotel Taj President, Mumbai, this grand gathering will bring together the state’s most influential leaders.
With ChatGPT’s INR 399 plan and UPI integration, the test for marketers is no longer discounts but designing for India’s complexity.
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A blanket ban on real-money gaming shifts billions in ad revenues, forcing agencies, broadcasters and brands to rethink strategies overnight.
Despite surging app usage across gaming, entertainment and AI, a Moloco report outlines that most ad budgets still orbit two tech giants. The returns lie elsewhere.
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