In the Publisher Abby awards on day one of Goafest 2018, Jagran Prakashan bagged a total of five metals, including two Gold, a Silver and two Bronze.
Jagran Prakashan's Gold wins came for 'Amazon at your doorstep' and 'Creating the newspaper of day after tomorrow'.
The Times of India also won two Golds. The wins came for '#NoConditionsApply - Shindoor Khela' and 'Times power of print'.
ABP also won a Gold and Silver each. The Gold win was for 'Germasur'.
DB Corp also won two metals, a Gold and Bronze each. The Gold win came for 'When a newspaper became a search engine for its young readers'.
Vijay Karnataka (Metropolitan Media Company) also won a Gold for the entry 'Children's Day - Letter to Prime Minister'.
Here are the winning entries (view the tally below)
Category |
Sub-Category |
Entry No. |
Brand |
Caption |
Organization |
Metal |
Publisher |
1. Best marketing of a printed newspaper / edition |
6 |
Dainik Jagran |
Creating the Newspaper of Day After Tomorrow |
Jagran Prakashan Ltd |
Gold |
Publisher |
1. Best marketing of a printed newspaper / edition |
26 |
Vijay Karnataka |
Children's Day - Letter to Prime Minister |
Metropolitan Media Company Limited (MMCL) |
Gold |
Publisher |
1. Best marketing of a printed newspaper / edition |
27 |
Dainik Bhaskar |
The Biggest Ever Newspaper Subscription Drive in India |
DB Corp. Ltd. |
Bronze |
Publisher |
1. Best marketing of a printed newspaper / edition |
40 |
Mumbai Meri Hai |
Hindustan Times - Mumbai Meri Hai |
Hindustan Times |
Silver |
Publisher |
2. Best marketing of a printed magazine |
No Metal |
Publisher |
3. Best promotion of a CSR / Cause related Marketing initiative in traditional or online space |
5 |
The Times of India |
NoConditionsApply : Shindoor Khela |
Times of India |
Gold |
Publisher |
3. Best promotion of a CSR / Cause related Marketing initiative in traditional or online space |
12 |
Dainik Jagran |
Fields on Fire |
Jagran Prakashan Ltd |
Silver |
Publisher |
3. Best promotion of a CSR / Cause related Marketing initiative in traditional or online space |
18 |
Dainik Jagran |
Bringing down the Mountains of Garbage |
Jagran Prakashan Ltd |
Bronze |
Publisher |
3. Best promotion of a CSR / Cause related Marketing initiative in traditional or online space |
30 |
Tanishka-Google Internet Saathi |
Tanishka Women’s Dignity Forum’s 832 members have actively participated in the Internet Saathi Project, an initiative of Tata Trusts and Google and implemented the Internet Saathi Project in Maharashtra. The internet Saathis trained women in villages at remote and tribal locations from districts Nandurbar, Dhule, Chandrapur, Gadchiroli, Ratnagiri and Sindhudurg and also village clusters from Vidarbha and Marathwada region. as of now they have trained 425215 women |
Sakal Media Group |
Silver |
Publisher |
4. Best client-brand activation or display advertising innovation by a publisher |
8 |
Dainik Jagran |
Amazon at your Doorstep |
Jagran Prakashan Ltd |
Gold |
Publisher |
4. Best client-brand activation or display advertising innovation by a publisher |
12 |
Times of India |
Times Power of Print |
Times of India |
Gold |
Publisher |
5. Best use of Native or Branded Content for client brand-marketing by a publisher |
2 |
Dainik Jagran |
Connecting the Devout with the Divine |
Jagran Prakashan Ltd |
Bronze |
Publisher |
5. Best use of Native or Branded Content for client brand-marketing by a publisher |
5 |
ABP Pvt Ltd |
Germasur |
ABP Pvt Ltd |
Gold |
Publisher |
5. Best use of Native or Branded Content for client brand-marketing by a publisher |
6 |
ABP Pvt Ltd |
Patanjali - Herb of the Week |
ABP Pvt Ltd |
Silver |
Publisher |
6. Best Digital Publication Advertising & marketing by a publisher via Web/App/Social |
No metals |
Publisher |
7. Best launch marketing of a new title of newspaper / magazine / digital publication |
1 |
Dainik Bhaskar |
When a newspaper became a search engine for its young readers |
DB Corp. Ltd. |
Gold |
Publisher |
7. Best launch marketing of a new title of newspaper / magazine / digital publication |
5 |
Sarkarnama |
‘Sarkarnama.in’ is a digital platform focused on various aspects of politics. Launched in May 2017, ‘Sarkarnama’ instantly became popular and ‘go-to’ portal for political fraternity across Maharashtra.This portal not only provides news, but also helps readers to understand contemporary political scenarios through its quality content, in-depth analysis and huge pool of experts spread across the state. |
Sakal Media Group |
Bronze |
Agency/Organisation |
Bronze |
Silver |
Gold |
Total Metals |
Total Points |
Jagran Prakashan Ltd |
2 |
1 |
2 |
5 |
30 |
Times of India |
|
|
2 |
2 |
16 |
ABP Pvt Ltd |
|
1 |
1 |
2 |
14 |
DB Corp. Ltd. |
1 |
|
1 |
2 |
12 |
Sakal Media Group |
1 |
1 |
|
2 |
10 |
Vijay Karnataka |
|
|
1 |
1 |
8 |
Hindustan Times |
|
1 |
|
1 |
6 |