Digital
Campaign India Team
Apr 06, 2023

Atrangii elevates Nivedita Basu

Basu is now vice president content and business alliances

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

1 Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

Googlies on Google: A curiosity-driven game for search

3 Googlies on Google: A curiosity-driven game for search

Kia's Sonet embarks on a journey of uncharted thrill

4 Kia's Sonet embarks on a journey of uncharted thrill

Can sound make you taste spice? 7UP thinks so

5 Can sound make you taste spice? 7UP thinks so

India 2030: Middle class majority to fuel shift to experience-led spending

6 India 2030: Middle class majority to fuel shift to experience-led spending

Beyond the follower count: When influence meets due diligence

7 Beyond the follower count: When influence meets due diligence

Moves and wins roundup: Week of 28 April

8 Moves and wins roundup: Week of 28 April

The curious case of Gangoogly: How Bare Bones bowled a digital doosra for Google Search

9 The curious case of Gangoogly: How Bare Bones bowled a digital doosra for Google Search

IPL ads: High stakes, low recall, and smarter plays

10 IPL ads: High stakes, low recall, and smarter plays

Related Articles

Nivedita Basu joins Biiggbang Amusement
Digital
May 20, 2021
Campaign India Team

Nivedita Basu joins Biiggbang Amusement

Deepika Padukone for Dyson
Marketing
Aug 03, 2023
Campaign India Team

Deepika Padukone for Dyson

Have to go beyond football to attract viewers in India: Jose Cachaza
Media
Jun 05, 2023
Raahil Chopra

Have to go beyond football to attract viewers in ...

Nikhil Mathur to exit India TV
Media
Mar 11, 2023
Campaign India Team

Nikhil Mathur to exit India TV

Just Published

Amazon unveils first brand overhaul in 25 years, led by Koto
Advertising
2 days ago
Staff Reporters

Amazon unveils first brand overhaul in 25 years, ...

The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under a single brand umbrella.

Cheil India restructures as Cheil SWA Group
Advertising
2 days ago
Campaign India Team

Cheil India restructures as Cheil SWA Group

The network combines creative, digital, retail, and technology capabilities to deliver integrated marketing solutions.

WPP eyes India for growth as global revenue faces headwinds
Advertising
2 days ago
Vinita Bhatia

WPP eyes India for growth as global revenue faces ...

CEO Mark Read outlines AI strategy, India expansion, and four focus areas at WAVES 2025.

Brands must eradicate the 'insight famine' to find success: Cannes Lions
Advertising
2 days ago
Chris Powell

Brands must eradicate the 'insight famine' to find ...

The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.