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'Playing catch up leads to innovations': La Liga's Jose Cachaza
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Jan 16, 2019

'Playing catch up leads to innovations': La Liga's ...

In a chat with Campaign India, La Liga's India head talks about how the league is looking to interact with the Asian football fan, early kick-off times, Cristiano Ronaldo, Facebook and more...

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Narendra Modi or Virat Kohli - the bigger brand in 2019?
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Jan 08, 2019

Narendra Modi or Virat Kohli - the bigger brand in ...

The year will see both Modi and Kohli in the news, more so than others, because of the general elections and the Cricket world cup. Who among them will be the bigger brand though?

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Why is Fox Sports turning to 'King Virat Kohli'
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Nov 12, 2018

Why is Fox Sports turning to 'King Virat Kohli'

The Australian broadcaster's promo for the upcoming India-Australia series features the Indian captain

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‘Marketing services are much better for clients and employees if they’re independent’: Alan VanderMolen
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Oct 22, 2018

‘Marketing services are much better for clients and ...

The president of WE Worldwide talks about the PR industry as a whole, why staying independent is important, the role of technology and more…

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'We are seeing a significant change in the perception of Ford now': Rahul Gautam
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Aug 21, 2018

'We are seeing a significant change in the ...

We caught up with the VP-marketing of Ford in India for a chat on the car maker's India plans...

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'I laugh at people who say that the advertising agency model has failed': Grey's Yash Samat
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Aug 07, 2018

'I laugh at people who say that the advertising ...

We caught up with the chairman and MD to learn how Grey plans to re-emerge as a force, the challenges it faces and more...

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