Feb 17, 2022

Our advertising business has been a strong contributor to our global growth: Paul Sigaloff, Yahoo

Yahoo has elevated Paul Sigaloff as vice president, head of APAC. Campaign India chats with him to learn about his plans for the Indian market, detailed advertising avenues, strategies to grapple a cookie-less world, and the potential of the Metaverse

Dec 18, 2017

'Mobile programmatic will be the key driver for programmatic': Gurmit Singh

We ask industry leaders for a learning from 2017 and an expectation from 2018

Mar 07, 2017

Among millennials, humour drives a 50 per cent lift in brand familiarity, says Yahoo India's MD

Gurmit Singh lists down some golden rules in marketing to the millennials

Jan 11, 2017

Yahoo to rename rump company to Altaba after Verizon sale completes

Chief executive Marissa Mayer to depart

Jul 27, 2016

The history of Yahoo in seven ads

The future is uncertain for the battered tech giant, but its advertising heyday is long gone

Jun 06, 2014

T.O.M. Tweets

Some tweets that caught our attention this week