union bank of india

Sep 05, 2014

Union Bank brings happy endings to emotional slices of life, with features

Watch the ad film conceptualised by DDB Mudra West here

Dec 12, 2012

DDB Mudra retains Union Bank of India account

The agency will continue to handle the corporate brand, post a multi-agency pitch

Jun 23, 2011

Cannes Lions 2011: India wins four Press Lions

McCann and O&M won a Silver each, while Mudra and Grey bagged a Bronze Lion each

Oct 04, 2010

Lintas Media empanelled for Union Bank of India

Will handle TV, print, OOH, radio and digital

Sep 02, 2008

Union Bank undergoes makeover

Nationalised banks are gearing up to compete with privatised banks, which are making inroads into the country and to target youth by rebranding themselves. After UTI's transformation into Axis Bank, it's now Union Bank of India which has undergone a similar rebranding exercise with help from Mudra Group, Boston Analytics and Infosys.