tide

May 14, 2019

P&G brings the school to a 75-year-old student

Watch the campaign conceptualised by Leo Burnett India here

May 02, 2018

P&G gives you a lesson in educating responsibly

Watch the film conceptualised by Leo Burnett India here

Nov 30, 2012

Leo Burnett and RK Swamy BBDO work in Communication Arts Annual '12

Leo Burnett's campaign for Tide and RK Swamy BBDO's for Pedigree make the cut from India

Mar 03, 2010

Rin-Tide TVC: Much lather over whiteness

HUL's latest television commercial for Rin, which makes a direct dig at P&G's Tide detergent, has raised many eyebrows.The TVC makes a no-holds barred comparison between Rin and Tide Naturals, going on to claim that the latter is incompetent of fighting stains and providing whiteness like Rin.In case you haven't seen the TVC earlier, watch it here.