The film was conceptualised by Shreyas Jain
Watch the campaign conceptualised by Leo Burnett India here
View our picks here
Watch the film conceptualised by Leo Burnett India here
Leo Burnett's campaign for Tide and RK Swamy BBDO's for Pedigree make the cut from India
HUL's latest television commercial for Rin, which makes a direct dig at P&G's Tide detergent, has raised many eyebrows.The TVC makes a no-holds barred comparison between Rin and Tide Naturals, going on to claim that the latter is incompetent of fighting stains and providing whiteness like Rin.In case you haven't seen the TVC earlier, watch it here.
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