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Sep 13, 2024
Why audio is the new video for advertisers
The vice president—brand and communications at Pocket FM notes that audio has emerged as an invisible challenger to visual media, making its voice heard in brand communication strategies.
Feb 03, 2020
Isobar to handle Diageo's Antiquity, Captain Morgan, Royal Challenge and Signature
Account won post a multi-agency pitch
Apr 18, 2018
Blog: Why is Abanti Sankaranarayanan sleeping?
There is a blizzard of surrogate ads during the ongoing IPL tournament. Is the ASCI looking the other way?
Apr 07, 2016
Signature captures drummer Virendra Kaith's 'passion to paycheck' journey, sends 'Start up' message
Watch the ad film conceptualised by J. Walter Thompson here
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