share the load

Mar 15, 2020

Wake up and #ShareTheLaundry, says Ariel in #ShareTheLoad 4.0

Watch the film conceptualised by BBDO India here

Mar 20, 2018

Adfest 2018: McCann, BBDO earn shortlists

Organisers announced shortlists across 'Direct', 'Effective', 'Media' and 'Promo' categories

Feb 26, 2018

WARC 100: Ariel's #ShareTheLoad is world's most effective campaign

BBDO India is rated fourth among creative agencies for effectiveness

Sep 11, 2017

100 Years of Ads: Best Campaigns for Social Good

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that have helped make the world a better place. India is represented by P&G's 'Share the Load'

Jun 12, 2017

Cannes Contenders 2017: BBDO India

Believe your entry deserves a Lion? Send us the work and the case

Apr 26, 2017

D&AD Awards: India adds 10 more Pencils on day two

It takes India's tally at this year's awards to 16 Pencils