publicis

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The future of the agency model in a post-Sorrell era
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May 17, 2018

The future of the agency model in a post-Sorrell era

As WPP faces break-up calls in the wake of Sir Martin Sorrell's exit, the agency holding company model is under greater scrutiny than at any time since the 1980s.

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Every major holding company calls on Gen Z to carry out 2 billion tiny acts to change the world
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Mar 16, 2018

Every major holding company calls on Gen Z to carry out 2 billion tiny acts to change the world

Dentsu, Havas, IPG, Omnicom, Publicis and WPP have teamed up with Google for Common Ground's new "Little x Little" campaign.

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Publicis picks Microsoft to build AI platform Marcel
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Jan 31, 2018

Publicis picks Microsoft to build AI platform Marcel

The tool will be unveiled at the group’s Viva Technology event in Paris in May.

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Wizened Publicis Groupe CEO Arthur Sadoun delivers comic Christmas message
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Dec 19, 2017

Wizened Publicis Groupe CEO Arthur Sadoun delivers comic Christmas message

Arthur Sadoun appears to be showing the strain of leading Publicis Groupe in the company's annual Christmas message to its employees.

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Publicis bags Cera's creative, digital mandate
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Nov 14, 2017

Publicis bags Cera's creative, digital mandate

The account was won post a multi-agency pitch

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Images from IndIAA Awards 2017
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Sep 11, 2017

Images from IndIAA Awards 2017

The third edition of the IndIAA Awards took place in Mumbai on 8 September. Winners were announced in 20 out of the 21 categories.