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Weekend Wrap: 1 June
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May 31, 2018

Weekend Wrap: 1 June

In the news: Casio, Crow's Nest, Digital Latte, Hindustan Times, Indigo Consulting, Nikulsan, Phantom Ideas, Pitchfork Partners

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Weekend Wrap: 24 February 2017
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Feb 23, 2017

Weekend Wrap: 24 February 2017

In the news: AAAI, Pitchfork Partners, Puma, Turkish Airlines, WWO

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Should ad value equivalent be the measure of PR's value?
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May 04, 2015

Should ad value equivalent be the measure of PR's value?

A PRCAI forum hosted on 30 April in Mumbai saw client and agency reps discuss ‘How PR leads to measurable results’

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