narratives

4 days ago

‘Advertising needs courage to cut through the noise’ – Youri Guerassimov, Marcel

Goafest 2025’s final day packed a vibrant mix of creativity, wellness, nostalgia, and purpose with experts providing insights into diverse aspects of advertising.

Mar 20, 2025

AI’s strength lies in augmenting and not replacing human creativity: Report

Digital-native industries are embedding AI seamlessly into their operations unlike the legacy sectors, finds ASCI Academy report.