magnite

Sep 03, 2025

Regional news: India’s advertising frontier goes hyperlocal

With over 146,000 publications across 200 languages, India’s news ecosystem offers brands contextual, hyperlocal storytelling at unmatched cultural scale.

Jul 02, 2025

CloudTV enters India’s CTV ad market with Magnite tie-up as it eyes scaled monetisation

With 12 million screens and Magnite in tow, CloudTV enters the ad arena, eyeing India’s shifting viewer habits and digital ad pie.

Apr 10, 2025

Samsung Ads, Magnite partner to enhance streaming TV audience addressability

The South Korean TV OEM player will leverage Magnite Access for programmatic monetisation.

Feb 11, 2025

X partners with Magnite to boost programmatic ad sales

Magnite joins Google and PubMatic as official third-party sellers of X’s ad inventory which can help fill unsold inventory and attract more advertisers.

Dec 18, 2024

Magnite launches audience activation solution

Targeted at media buyers and publishers, the new ad tool, Magnite Audiences, is available for activation in India and Southeast Asia.

Nov 21, 2024

Streaming TV: Advertisers' new go-to for engaged viewers

Magnite’s latest research highlights its impact on ad recall, trust, and purchase intent, offering new possibilities for brands in India.