He joins from Rediffusion Y & R
Wunderman will now operate in India under two separate entities- Rediffusion-Wunerman and Wunderman International. Wunderman India has been rechristened Rediffusion-Wunderman. The company, which was known as Wunderman India for the last 12 years, is a 100% subsidiary of Rediffusion – Y&R. Rediffusion-Wunderman is headed by Leroy Alvares.
Wunderman India has appointed Leroy Alvares (pictured) as its new president. He will be based out of Mumbai and will report to Mahesh Chauhan, Group CEO, Rediffusion – Y&R.Alvares comes in from Tribal DDB, India which he joined in 2006 as country head. He has earlier worked with iContract as the profit centre head for its Mumbai operations, before taking over from CVS Sharma at Tribal DDB. He spent six years at iContract, prior to which he was with Ogilvy India.
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