Why the Kimono is stirring up such a blistering marketing controversy
Look what the singer's new video made Cheryl Ng of Xaxis Group do: write this column about Swift's marketing and PR savvy.
Kim Kardashian of Kim Kardashian fame is more than a lesson in branding
Abhijit Avasthi, Ram Jayaraman and Senthil Kumar respond
Drew Elliot of Paper Magazine on how an image created a cultural chaos
Saatchi & Saatchi's worldwide CEO says the annual festival is about much more than lunches and celebrities
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