joy

Nov 25, 2025

Organic Tattva highlights shared joy of biryani traditions

The brand links its product proposition to the broader cultural narrative of shared food moments, reinforcing biryani as a unifying dish that resonates with diverse audiences.

Aug 14, 2024

Kinder to launch Indian-flavoured treats to entice young adult consumers

Amedeo Aragona, regional marketing head—Indian subcontinent at Kinder Brands tells Campaign that the Italian confectionary brand wants to capture this buyer cohort in what is now its largest market globally.

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