indian institute of human brands

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TikTok ban to cost 'influencers' on the platform Rs 100-120 crore: Report

The Indian Institute of Human Brands studied the earnings of the top influencers on the platform

Apr 17, 2020

Akshay Kumar tops 'celebrity heartfulness index'

MS Dhoni scores zero in the study about how celebrities have helped the fight against Covid-19 in the country

Feb 06, 2020

IIHB sends legal notice to Duff & Phelps for breach of exclusivity

According to IIHB, D&P used their knowledge, research, data and expertise for their 2020 Report without giving the promised exclusivity credits.

Nov 01, 2019

Virushka and Deepveer in close combat for top power couple tag

The inaugural edition of "The Sparklers", a report that analyses power couples, was unveiled recently by the Indian Institute of Human Brands

Aug 21, 2019

Believe it or not: 42% Indians don’t recognise P V Sindhu!

Sindhu was not the only one with poor scores on recognition. Other famous faces amongst women endorsees did pretty badly too.

Jan 14, 2019

Blog: Hardik Pandya - macho or ‘mawali’?

The author shares findings of a research conducted by the Indian Institute of Human Brands (IIHB) among millennials on social media