Focus to be placed on business lines and skill sets above agency brands, says CEO Ashish Bhasin.
The move unites tens of thousands of global employees under a single Dentsu brand; the former Dentsu Aegis Network will be known officially as Dentsu International.
Amazon has faced a surprisingly icy reception to its fresh India investment. DAN's Ashish Bhasin and Mediacom's Josh Gallagher weigh in on the ecommerce giant's future in the market.
Sexual harassment is endemic, a systemic "rot" at the heart of the industry, says advertising's Cindy Gallop. She is sure that in India's adland, where the #MeToo movement appears to have slowed, just as in the rest of the world, there are many more developments to come.
Campaign Asia-Pacific has sought the views of agency bosses and technical experts on what the major Asian countries' relationship with a post-Brexit UK will look like.
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